PYMNTS

SEPTEMBER 21, 2020

If the season is starting early as many retailers say it will, SMBs need to have a keen sense of planning as well as an agility to embrace opportunity as presented. With so many companies giving their employees Election Day off, it could be an opportunity for a one-day sales event both online and in-store. Not this year.

Retail 169

Retail social media Marketing Branding 169

PYMNTS

OCTOBER 14, 2020

13) that it will partner with cross-border eCommerce company eShopWorld (ESW) to give Movado shoppers a localized, online shopping experience. From Movado’s side, the partnership will help prepare Movado, as well as its MVMT brand, to meet early holiday demand. Movado is hardly the only brand making moves online recently.

Video 181

Video Branding Meeting Retail 181

Perficient

NOVEMBER 3, 2020

Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. By giving a channel for this social proof use case, Instagram allows customers to interact and purchase brands that their favorite influencers represent. The statistics don’t lie.

social media 332

social media Google Branding Training 332

PYMNTS

FEBRUARY 1, 2021

Automotive brands are taking control of digital buying platforms by unveiling new experiences for the leasing, financing or purchasing of new vehicles amid the pandemic. The new technology connects with financing via Toyota Financial Services (TFS), the CRM and present inventory. 1) announcement. "Our 1) announcement.

Branding 203

Branding Online Technology America 203

PYMNTS

NOVEMBER 8, 2016

7) it has bought online diamond and luxury jewelry eStore Zoara.com. In a press release , The Dalumi Group said Zoara.com has sales in more than 40 countries around the globe and is a main player in the online sales of loose diamonds, diamond engagement rings and diamond jewelry. Terms of the deal were not disclosed.

Groups 151

Groups Online Maine Marketing 151

PYMNTS

AUGUST 2, 2019

For ultra-casual clothing, where fit isn’t a hugely important consideration and the price point is low enough, buying online was viewed as a reasonable option. To Krishnan, that looked like a lot of untapped real estate in the $116 billion apparel market. They wanted to see it in person, touch it and try it on. About half of all U.S.

Online 124

Online Retail Branding Trends 124

PYMNTS

FEBRUARY 16, 2018

Enter Shping , an Australian startup seeking to change the way consumers research products — and the way brands market them. But the product evolved into a mobile product search engine for consumers and a marketing tool for brands. In those cases, brands pay a website for access to their audience.

Branding 102

Branding social media Google Retail 102

PYMNTS

MARCH 28, 2019

After styling rooms based on the tastes of their customers, online interior design platforms are branching out by offering their own direct-to-consumer (DTC) furniture brands. Wood also described the line as an offering that is highly competitive in the market when it comes to price.

Branding 145

Branding United States Retail Online 145

Perficient

SEPTEMBER 30, 2020

As we enter into the 2020 holiday season and great uncertainty remains around what to expect, it’s critical to map out your strategy and how to deal with the challenges that may present themselves over the next three months. This taught us that the market could change rapidly and in unexpected ways. Check all that apply.”

Video 508

Video Survey Strategy Marketing 508

PYMNTS

JUNE 5, 2018

When most people consider a “buy online, pick up in store” arrangement, they’ve already made the purchase when they arrive to collect their item. However, for SSENSE (pronounced essence), at its first retail location, the Canadian eCommerce brand turned physical retailer has opted for a slightly different flavor.

Branding 116

Branding Millennials Retail Online 116

PYMNTS

JANUARY 3, 2021

MGM Resorts International is trying to acquire Entain , the British parent of major online-gambling player Ladbrokes , the Wall Street Journal reports. Online gaming already was a growing threat to MGM and other brick-and-mortar casino operators before COVID-19 forced the closing of gambling halls.

Company 168

Company Report New York Online 168

PYMNTS

DECEMBER 20, 2017

This makes for a strong brand image that’ll remain on their minds. Your brand should exist everywhere your audience does and engage them wherever they’re comfortable. For example, well-known companies like Zappos and Amazon have a unique voice through which they deliver their brand message. All that’s left is to carry it out.

Branding 142

Branding social media Customer Experience Training 142

PYMNTS

AUGUST 8, 2018

There are brands that claim to take the customer experience to the max — and then there are brands that redefine what exactly the max means. Chubbies takes its customer community seriously, and it makes it very clear that this is well beyond a marketing ploy. inch inseam has been making a comeback in middle market retailers.

Branding 107

Branding social media San Francisco Community 107

PYMNTS

AUGUST 22, 2018

The online marketplace has disrupted any number of verticals, changing the way we shop and spend, and where we grab must-have items — from books to rugs to lamps, and sometimes from across international borders. We operate the only truly global luxury digital marketplace at scale, seamlessly connecting brands, retailers and consumers.

Online 101

Online Retail Branding Data 101

Perficient

FEBRUARY 1, 2021

Sales and Marketing. Transition from Brand Site to Dealer Site. Because many customers start at the brand site, a chatbot can gather important information that a dealer needs to make the sale and pass it along. Online Purchase Completion. Simple Questions. Servicing/Ownership. Recall Information.

Strategy 409

Strategy Branding Online Marketing Strategies 409

PYMNTS

FEBRUARY 7, 2019

Brands , moves that serve as a good reflection of overall trends in the quick service restaurant (QSR) space. 7), provided details about where those online and mobile efforts are headed in 2019 for those well-known restaurants. That effort will be supported by a significant marketing effort, he added. “We The goal for Yum?

Branding 122

Branding Conference Management Trends 122

PYMNTS

JUNE 11, 2018

In news that might please frat boys, fans of European beer and owners of man caves, Heineken has started online sales of its home tap machines and the two-liter kegs that work with it. But this is not Heineken’s first foray into online beer sales. A direct-to-consumer service means Heineken can be fast to market, she said.

Online 115

Online United States New York City Georgia 115

PYMNTS

JUNE 14, 2018

And though this market presents brands with a large audience of potential customers, will digitally native millennials tune in to a shopping network? Through a hosted online show, Gravy has audiences vying for discounts on new products with the added incentive of cash prizes and charity donations. Attracting Millennials.

Millennials 118

Millennials Branding Mobile Apple 118

PYMNTS

AUGUST 28, 2019

The answer may hold lessons for other retailers eager to do more in the Chinese market. According to the South China Morning Post , Costco opened its first brick-and-mortar store in China this week in the Shanghai area, “five years after making its first online foray into China.” Alibaba is hoping to win over U.S. China trade war.

Marketing 101

Marketing Retail Trends Apple 101

PYMNTS

JULY 7, 2020

Consumers are also demanding eCommerce payment experiences, he said, and as a result, Visa and Cybersource have seen their partners reach out for assistance in better understanding their merchants’ digital needs as they shift toward helping merchants get online and accept payments.

Video 284

Video Tools Mobile Online 284

PYMNTS

DECEMBER 21, 2020

In a move planned to simplify B2B eCommerce, Hong Kong-based Freightos.com has grown its online B2B digital infrastructure. Freightos Chief Marketing Officer Eytan Buchman told the outlet that an important contrast in the bolstered model is that the technology will be inserted into the sites of vendors.

Online 183

Online Marketing Technology Trends 183

Abrigo

NOVEMBER 4, 2014

If your accounting firm doesn''t have a formal marketing plan in place, you''re not alone. Six out of seven accounting firms represented at a recent webinar hosted by Sageworks said their firms lack such a plan to guide their efforts to attract new business and bolster their reputation or brand. Market specifically to your niche.

Marketing 191

Marketing Industry Case Study Groups 191

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. Today’s shoppers, according to Jordan Ste. We set out to tackle that,” said Ste.

Branding 101

Branding Retail Groups social media 101

Perficient

NOVEMBER 17, 2020

At the same time, Covid-19 presents opportunities for business leaders in the banking industry and beyond to develop strategies and branding that will define their future, as distinct market forces and customer behaviors will certainly emerge in the “new normal.” Mobile end-to-end account opening is one of those areas.

Mobile 294

Mobile Online Conference Customer Experience 294

PYMNTS

FEBRUARY 5, 2020

As the new venture goes to market, it will focus on bringing differentiated brand experiences to its clients. Today’s online retailers are facing increased pressure to stand out against the convenience that online marketplaces like Amazon offer to consumers,” Searchspring said in the Tuesday (Feb. 4) announcement.

San Antonio 132

San Antonio Branding Online Customer Experience 132

PYMNTS

JANUARY 31, 2018

With varying shades of marijuana legality online in nearly 50 percent of all states and 61 percent of polled voters expressing support for full legalization, Americans have, by and large, turned a corner when it comes to their feelings on cannabis. We’re investing the money now in what’s clearly going to be a very big market.”.

Marketing 110

Marketing California Millennials Branding 110

PYMNTS

OCTOBER 12, 2020

12) was a huge success, with its brand-new stock reportedly surging in value by 50 percent. That makes it Europe’s biggest IPO of the year, with Allegro’s market value hitting $17.6 Poland-based Allegro’s website attracts 20 million visitors a month and is a top eCommerce brand in central Europe. billion, Reuters reported.

Branding 132

Branding Retail Marketing Trends 132

PYMNTS

MARCH 18, 2020

In fact, a pre-crisis PwC report showed that 14 percent of respondents said trust in a brand is the number one reason (other than price) why they shop at a retailer. Many online retail brands, especially in the fashion industry, have gone to discounts and promotions to accomplish that. Fake reviews can be devastating to a brand.

Retail 153

Retail Branding social media Online 153

PYMNTS

DECEMBER 24, 2020

PYMNTS research on consumer shopping habits showed that 24 percent of all consumers say they have taken at least one of their routine shopping activities online and do not plan to revert to shopping in stores for this activity, even after the pandemic is over. More consumers are going online to shop and pay as the pandemic progresses.

Retail 295

Retail Branding Minneapolis Trends 295

Perficient

JULY 15, 2020

We then present a Functional, Capability and technical Matrix. Functional – their journey entails shoring up data to the C Suite who can make better decisions towards product adoption, improved sales, forecasting, outreach, better marketing campaign. Let us now walk the above with a Marketing use case. Best Practices.

Data 497

Data Customer Experience Analytics Industry 497

PYMNTS

OCTOBER 28, 2020

Things seem to be looking up for Burger King , whose parent firm Restaurant Brands International reported this week that it made more than 94 percent of prior-year system-wide sales in Q3, with more than 96 percent of restaurants open worldwide as of September. Thrive Market’s New Series B Status . Ordermark's $120M Pick-up.

Branding 114

Branding Online Trends Marketing 114

PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

social media 136

social media Tools Branding Analysis 136

PYMNTS

JANUARY 21, 2021

Metrick asked “why else” someone would be buying 110-millimeter pumps “from a luxury brand, when you’re working at home and on Zoom all day,” according to CNBC. 21) during a virtual presentation at the National Retail Federation ’s Big Show event , CNBC reported. But online sales spiked from 12 percent to 23 percent year over year.

Retail 172

Retail Report Online National 172

PYMNTS

DECEMBER 4, 2020

In announcing the launch of the Walgreens Advertising Group this week, the giant pharmacy chain said that with the help of more than 9,000 stores and 100+ million loyalty members, it would use “advanced data modeling” to connect brands directly with audiences in a digital ecosystem that “surpasses the industry method of digital media buying.”.

Retail 216

Retail Trends Branding Groups 216

PYMNTS

SEPTEMBER 30, 2020

Online commerce platform VTEX completed a fund-raising round that puts its valuation at $1.7 With a surge in business amid the COVID-19 pandemic, customers now use VTEX to run 3,000 online storefronts, according to the release. billion, the company said in a news release Wednesday (Sept.

Branding 131

Branding US Customer Experience Online 131

PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. Getting Closer To The Consumer. The result, in some industries, has been a fragmented shopping experience.

Strategy 295

Strategy Online Payments Management 295

PYMNTS

FEBRUARY 26, 2020

Migrating to Paytronix allowed Qdoba to integrate its already loyal customers, along with a new mobile-branded phone app and its Olo-powered online ordering service, all in one place. The new app will keep it quick and easy for customers to order via mobile means, the company says.

Customer Experience 130

Customer Experience Marketing Strategies Mobile Branding 130