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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Across financial services – industries such as banking, wealth management, and insurance – the need for greater personalization has been a theme for several years. Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market?

Industry 294
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Why You Need Bank Product Management

South State Correspondent

Banks don’t have enough product managers. A manager may oversee the operation of a product, but few banks have product managers who drive product development and performance. This article further explores what it means to be a bank product manager. What is Bank Product Management?

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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Industry Slant // Bo Berg Talks Giant Schnauzers, DJing, Financial Services

Perficient

I touch a variety of sub-industries, including retail banking, commercial banking, and payments. I also think a lot about wealth management. MM: Favorite brands? Also, Prince (yes, I consider it a brand!), MM: Paint a picture for me. What do you do for Perficient? It’s about putting the customer in the driver’s seat.

Industry 539
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Perficient Recognized as an Industry Leader for Optimized Global Delivery

Perficient

We champion an optimized global delivery approach that combines offshore, nearshore, and onshore delivery models to achieve unprecedented results for businesses through systems and software development, quality assurance and testing, and ongoing post-delivery managed support.

Industry 332
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Bank Value: Here is a Better Way to Calculate and Manage

South State Correspondent

Banks often don’t know who their most profitable customers are, and if they do, they ignore the basics of targeting those customers and prospects with marketing, sales, and product management. This brand relation is similar to customers who refer friends and family members to the bank or use their bank for gifts.

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Inspire Brands To Buy Dunkin' For $11.3B

PYMNTS

Inspire Brands will acquire Dunkin' Brands , the parent of Dunkin' and Baskin-Robbins , for $11.3 The transaction, if consummated, will create a restaurant industry giant. By joining Inspire, these brands will add complementary guest experiences and occasions to our current portfolio. 30) in a press release.

Branding 171