PYMNTS

MARCH 20, 2017

On Friday (March 17), Google announced plans to increase the amount of control companies have over their online ads, specifically though that appear on YouTube. The decision comes after some of Google’s top U.K. clients will no longer be advertising with Google, which includes major brands such as Domino’s Pizza Inc.

Google 102

Google Branding Online Video 102

PYMNTS

OCTOBER 22, 2020

As the pandemic continues to move shopping online, Google is adding new tools to make its Shopping tab more competitive and robust so users will know they’re getting the best deals. Integration with Google Lens will help buyers find products similar to what they have or like something they found online. Verified U.S.

Google 141

Google Tools Online Video 141

PYMNTS

JANUARY 18, 2021

Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

Retail 309

Retail Online Maine Branding 309

PYMNTS

SEPTEMBER 11, 2019

Google’s online shopping service, Google Express, is shuttering in a few weeks and its features are going to merge with a new version of Google Shopping, according to a report by TechCrunch. Google said it was going to close the brand and redesign the way it handles online shopping.

Google 111

Google Branding Online Retail 111

PYMNTS

OCTOBER 8, 2018

Amazon is getting a leg up over Google when it comes to advertising, with CNBC reporting that some advertisers are moving more than half of their budget earmarked for Google to the eCommerce giant. That, according to CNBC, represents 86 percent of all of Google’s revenue. billion in revenue.

Google 143

Google Branding Leadership Online 143

PYMNTS

MARCH 5, 2019

JD.com, one of the biggest eCommerce retailers in China, has teamed up with Google to launch a store on Google Express, according to a report by Reuters. . In June of last year, Google announced it was going to invest $550 million in JD.com in exchange for a 1 percent stake in the company.

Google 116

Google Online United States Big Data 116

PYMNTS

MAY 8, 2017

The UK’s top retailers are facing tough competition online from U.S.-based based sites, with Apple and Google Shopping joining a list already led by American imports Amazon and eBay. According to eMarketer , February 2017 data from comScore MMX shows Apple and Google Shopping placed fifth and sixth, respectively, among the U.K.’s

Retail 116

Retail Online US Apple 116

PYMNTS

DECEMBER 4, 2020

The hot new thing in “Big Retail” is offering in-house advertising on your website to your vendors – because why get paid only once on a purchase if you can get paid twice? In short, retailers get paid to place the ad, and then get paid again when the merchandise is sold. “We The Digital Embrace. Enormous Potential.

Retail 216

Retail Trends Branding Groups 216

PYMNTS

DECEMBER 18, 2018

H&M Home and Google have announced a holiday partnership, according to reports. The apparel, home design and decoration company has created a gift guide for the holiday season with Google, using Google Assistant voice technology. The closure will be completed by June of 2019 and will impact about 80 employees.

Google 154

Google Mobile Branding Online 154

PYMNTS

OCTOBER 17, 2018

Google has announced new Shopping Actions partnerships with Nike , Best Buy and Sephora that allow shoppers to search and shop for tens of thousands of products, just in time for the holidays. The retailers join hundreds of other merchants already in the program, a sevenfold increase since it was launched.

Google 157

Google Branding Study Online 157

PYMNTS

JUNE 5, 2019

It’s not enough to just be a retailer these days, it seems. The retail chain reportedly has been in discussions with Triad Retail Media , the retail advertiser owned by WPP PLC, to acquire it. It is now only behind Google and Facebook. Google is expected to lose share and drop to 37.2 Amazon’s Pace.

Retail 165

Retail Video Google Branding 165

PYMNTS

JULY 22, 2019

After testing around the world since 2018, the new Google Shopping homepage is live in the U.S. . The new shopping experience launched by Alphabet’s Google focuses on personalization and browsing, 9to5 Google reports. Search sorts and filters pricing, brand, and deals. In June 2017, Google was slapped with a record $2.7

Google 154

Google US Comparison Online 154

PYMNTS

SEPTEMBER 21, 2020

For retailers, the fourth quarter of 2020 is likely to see a media blitz that will make other years pale in comparison. Unspent budget from big box retailers will be let loose as early as Oct. There are many critical aspects to SMB retail media strategy but two stand out this year: when to advertise and where to advertise.

Retail 169

Retail social media Marketing Branding 169

PYMNTS

JULY 5, 2019

It’s not enough to just be a retailer these days, it seems. The retail chain reportedly has been in discussions with Triad Retail Media , the retail advertiser owned by WPP PLC, to acquire it. It is now only behind Google and Facebook. Google is expected to lose share and drop to 37.2 Amazon’s Pace.

Retail 139

Retail Video Google Branding 139

PYMNTS

DECEMBER 7, 2020

End-to-end gift card platform Qwikcilver has launched its Woohoo virtual gift card store on the Google Pay Spot Platform to enable users in India to buy and send virtual gift cards in real time, the United News of India reported on Monday (Dec.

Google 148

Google Cards Millennials Survey 148

PYMNTS

OCTOBER 16, 2020

In today’s top news, Americans are struggling as savings accounts run dry, and several states are preparing their own antitrust probe into Google. State AGs To Press Own Case Against Google. Several states are moving forward with their own antitrust probe into Google and could decide to join the Department of Justice’s (DOJ) case.

Google 146

Google Study North Carolina Nebraska 146

PYMNTS

NOVEMBER 15, 2019

This edition includes news about Facebook’s new payments push, Amazon’s new robotics plan and why Google is working more closely with financial institutions. Google Dives Into DDAs. The branding will reflect the financial institutions and not Google. Google’s Growing Global Challenge To Amazon’s Voice Dominance .

Google 139

Google Payments Apple cryptocurrency 139

PYMNTS

JUNE 29, 2018

Google is getting into the grocery delivery market, with NBC News reporting that it is testing a same-day delivery service that will bring food and other online orders to consumers’ doorsteps. If the test is successful, Google told NBC News it could expand into other markets. “We

San Francisco 100

San Francisco Google Seattle Washington 100

PYMNTS

MAY 12, 2020

Retailers and direct-to-consumer (D2C) brands that are now seeing their eCommerce sales take flight would be remiss to ignore the data being generated by the digital shift and the potential marketing opportunities. Testing has generally been reserved for bigger and luxury retail brands. percent from 35.5

Retail 130

Retail How To Branding Strategy 130

PYMNTS

FEBRUARY 16, 2018

To research a product, potential customers may turn to Google. Enter Shping , an Australian startup seeking to change the way consumers research products — and the way brands market them. But the product evolved into a mobile product search engine for consumers and a marketing tool for brands. Changing Customer Behavior.

Branding 102

Branding social media Google Retail 102

PYMNTS

SEPTEMBER 29, 2019

Former Google leader Alessandra Domizi will take the digital helm of Italian shoe and leather company Tod’s on Oct. Domizi, previously fashion and retail lead at Google, will develop Tod’s digital communication and online sales, a key component of the brand’s new “Factory” business model.

Google 101

Google Taxes Online Strategy 101

PYMNTS

MAY 13, 2019

Now, according to a report , Adobe has announced some Magento updates that aim to help small and medium-sized businesses that use the service, with Amazon and Google integrations. Users can set pricing rules for the Amazon sales channel, handle multiple brands at a time with access to multiple accounts, and get access to Amazon product data.

Google 109

Google Tools Branding Analytics 109

PYMNTS

AUGUST 26, 2019

To provide men’s personal care items that feel like premium brands at accessible price points, eCommerce innovators are building product lines through the direct-to-consumer (DTC) model. Founder Matt Mullenax was inspired to start the brand after cutting his teeth in the DTC world as an early employee at Bonobos.

Branding 163

Branding Minneapolis social media Company 163

PYMNTS

OCTOBER 3, 2019

The sale of shoes online has come a long way since the dawn of eCommerce – and footwear continues to help drive innovation in the retail space. The importance of this area of retail was recently underscored by a move involving a Google veteran. 14, Reuters reported about a week ago. The Right Fit. Nike and Voice.

Innovation 116

Innovation Retail Google Online 116

Perficient

NOVEMBER 3, 2020

Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. By giving a channel for this social proof use case, Instagram allows customers to interact and purchase brands that their favorite influencers represent. The statistics don’t lie.

social media 332

social media Google Branding Training 332

PYMNTS

AUGUST 4, 2020

With Burberry launching a social experience at its brick-and-mortar Shenzhen store and social platforms like Facebook pushing their commerce capabilities, new startups are popping up and established brands are catching up to capture this newest area of the digital shift. Brands and Mastercard. 4) with Tuli. On Tuesday (Aug. ”

Trends 207

Trends Branding Retail Community 207

PYMNTS

NOVEMBER 7, 2016

One of this year’s favorites so far, according to reports in The New York Times, has been fake retail and product apps popping up in the Apple App Store of late. We’re seeing a barrage of fake apps,” said Chris Mason, chief executive of Branding Brand. It’s important that brands monitor how their name is being used.”.

Retail 204

Retail Apple Branding New York 204

PYMNTS

AUGUST 8, 2017

When it comes to finding information, consumers “Google” it. Though the eCommerce giant has yet to turn its name into a verb, that’s how customers are treating it, with 55 percent turning to Amazon — not Google — as their first shopping search resource. However, Google’s not letting those shoppers go easily.

Google 100

Google Mobile Survey Samsung 100

PYMNTS

DECEMBER 30, 2020

The Walmart Media Group is looking to take on Amazon ’s advertising division by touting what the retail giant can do for online sellers. In a press release , the media division said that while most Americans shop at Walmart annually, the retailer is “connecting brands with millions of Walmart customers every day.".

Retail 151

Retail Online Groups Google 151

PYMNTS

FEBRUARY 13, 2017

The company announced that it will be selling its latest collection online for the first time in its 262-year history, with the Richemont-owned brand trying to attract younger customers. Richemont made its online debut in November and hired an executive from Google Inc. to bolster its digital push.

Online 122

Online New York Branding America 122

PYMNTS

FEBRUARY 20, 2020

Future tech is no longer the province of high-end retailers. Innovations in 3D and augmented reality (AR) eCommerce are leveling the playing field and bringing conversion-centered visual technology to any online retailer. The main expansion of 3D is being seen in its dual usage for consumers and retailers.

Retail 259

Retail Maine Google Technology 259

PYMNTS

OCTOBER 6, 2020

“With the busy holiday season upon us, we are proud to offer a truly multi-channel payment solution that has proven to bring new customers and increased sales to our retail partners,” Afterpay Global Chief Revenue Officer Melissa Davis said in the announcement. CEO Nick Molnar said in a past PYMNTS panel. And there's a huge opportunity.

Millennials 200

Millennials Retail United States National 200

PYMNTS

OCTOBER 5, 2016

The calendar might have just turned to October and the leaves on the trees haven’t even started to turn yet, but retailers are already looking ahead to the holiday shopping season. 4), the National Retail Federation said it expects holiday sales to increase 3.6 Google Home will retail for $129 and will be available in stores on Nov.

Google 133

Google Cards Retail Apple 133

PYMNTS

APRIL 18, 2017

Burger King — rather than wait for Google to roll out advertising options — recently took matters into its own hands by leveraging the “ dollhouse method.”. In a TV spot, Burger King directly addressed Google Homes across America: “Okay, Google. Google itself had nothing to do with the ad. What is the Whopper burger?”.

Google 108

Google Apple California Software 108

PYMNTS

OCTOBER 27, 2016

In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. From November through mid-December, we see online conversion rates increase across devices.

Retail 100

Retail Google User Experience Mobile 100

PYMNTS

MARCH 25, 2019

That checkout experience is powered on the backend by PayPal via its retail partnership program. The company is testing the program with more than 20 beauty and fashion brands , including direct-to-consumer retailers and well-known companies. eBay Drafts Google Pay. eBay Drafts Google Pay.

Google 126

Google Data Apple Jacksonville 126

PYMNTS

MAY 22, 2020

An initial explosion of online orders left Amazon overwhelmed, forcing the company to temporarily reprioritize its operation toward mostly delivering key household items. The pandemic has been a boost to online gaming, as consumers are both buying more games and subscribing to services more often to play together.

Retail 158

Retail Online Video Branding 158