PYMNTS

DECEMBER 28, 2020

Direct-to-consumer (D2C) brands came in two flavors during 2020. The second flavor were the brands that had seen traction before the pandemic and flourished during it with innovative marketing, fresh business models and cool packaging. When those markets sparked a fan base and reorders, the company was born.

Branding 162

Branding Retail Philadelphia Marketing 162

PYMNTS

DECEMBER 12, 2019

Generally speaking, fashion companies do not own the manufacturing process that produces the items sell, which can be a big limiter of innovation. Fashion brands can dictate the look of the items – their shape, color and overall aesthetic design. That private-label clothing brand is the firm’s revenue engine – for now, anyway.

Innovation 130

Innovation Branding Resources Industry 130

PYMNTS

SEPTEMBER 14, 2020

But the one thing that might work is taking a page from the innovation playbook that Netflix seems to have written and followed over the last 22 years. The growing popularity of DVD rentals in the early 2000s introduced more competition into the market, making them more affordable for more consumers. I Don’t Want To, But I Have To’.

Innovation 245

Innovation Video Course Meeting 245

PYMNTS

FEBRUARY 25, 2020

While the concept of a brand having a “voice” is not a terribly new idea, before this month it was more metaphorical and mostly a synonym for “style.” As of a few weeks ago, however, Amazon announced that Polly is now taking its offering up a level, and allowing brands the opportunity to customize text-to-speech voices for their Alexa skills.

Branding 161

Branding Google National Study 161

PYMNTS

APRIL 2, 2019

Innovation is one of the keys to advancement — and that increasingly means opening tech hubs, incubators and other such operations. But not all innovation labs or tech hubs give rise to seamless tech progression. PYMNTS readers can be forgiven if they view innovation labs (no matter the label) as something that verges on retail fad.

Innovation 170

Innovation Retail Examples Branding 170

PYMNTS

DECEMBER 5, 2019

Quick-service restaurants (QSRs) have heard the call for innovative digital ordering capabilities, with several major brands stepping up their investments in this area. Pizza chain Domino’s , for example, is planning to test self-driving vehicle technology in one major metro region.

Innovation 131

Innovation Houston Metro Mobile 131

PYMNTS

SEPTEMBER 12, 2019

Video games are helping to drive retail innovation and growth, and that includes the hot area of subscription commerce. Gaming is figuring out the upsell,” Burkhart told Webster, “and utterly changing the entire market.”. This is only part of the innovation trend stemming from video games.

Video 248

Video Retail Innovation Trends 248

PYMNTS

AUGUST 23, 2019

For a glimpse at how innovation is playing out in the retail world, it always helps to take a look at recent developments in the world of quick-service restaurants, or QSRs. Brands, the owner of Taco Bell, KFC and Pizza Hut, reported an overall year-to-year revenue gain in the second quarter of 2019 of about 10 percent, to $1.31

Innovation 124

Innovation Trends Retail New York City 124

PYMNTS

JUNE 12, 2019

The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. That experience is one that is hard to gain as a vendor with new and exciting retail technology in the market.”.

Innovation 192

Innovation Retail Metro Case Study 192

PYMNTS

FEBRUARY 11, 2019

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. And many retailers are heeding the call: According to the PYMNTS Retail Innovation Readiness Index , 60 percent of health and beauty merchants are focusing on innovation. About the same share — or 60.9

Innovation 166

Innovation Retail social media Apple 166

PYMNTS

SEPTEMBER 16, 2019

According to the new PYMNTS Order To Eat Tracker , the volume of mobile app orders rocketed 130 percent from 2016 to 2018, and the overall mobile order market value is set to reach $38 billion by 2020. And digital innovators are devising new ways to deliver food to consumers.

Innovation 192

Innovation Mobile Groups Indiana 192

PYMNTS

FEBRUARY 19, 2019

Those who work in and around high tech and innovation are lulled into a narrative about progress being on a march ever forward, rarely slowing, never stopping and certainly never turning around and marching in the wrong direction. . Once one gets outside of the top 25 banks in the U.S., The Soft Middle in Financial Services.

Innovation 160

Innovation Fintech Marketing Study 160

PYMNTS

FEBRUARY 24, 2020

Market Roger Karner told Karen Webster for this week’s edition of the Monday Conversation, the lights turn themselves off. The one thing we all have to learn: it is not about the innovations themselves. We get very excited about our innovative capabilities, and we are extremely proud of all of our IP and patents in this area.

Innovation 221

Innovation US Data Examples 221

PYMNTS

OCTOBER 18, 2018

In some cases, retailers are dedicating small spaces to brands inside their brick-and-mortar stores. Macy’s , for example, is testing out pop-up stores in 10 cities in a concept called “The Market @ Macy’s.” According to the PYMNTS Retail Innovation Readiness Index , 85 percent believe they need to innovate to stay competitive.

Innovation 145

Innovation Retail Online Branding 145

Perficient

FEBRUARY 18, 2021

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

PYMNTS

JUNE 19, 2019

Disruption keeps hitting the travel industry, whether via digital payment or commerce, and the latest example of that comes from a U.K.-based Details were scarce about the company’s new offerings, or how it views this particular brand of travel-industry disruption. based startup called Duffel.

Innovation 152

Innovation Industry United States Payments 152

Perficient

FEBRUARY 15, 2021

What’s more, this shift allowed new entrants to steal mind- and wallet-share at the expense of the established restaurant brands. Attending to these enhancements now while anticipating future needs will require retailers to develop even greater agility and innovation across their fulfillment models. In the Tolerance Zone.

Meeting 428

Meeting Study Branding Innovation 428

PYMNTS

DECEMBER 18, 2018

But these restaurants are not innovating all that fast — even with all sorts of new technologies hitting the market. But customer adoption isn’t behind the slow adoption of QSR innovations — in fact, 62 percent of consumers said the availability of digital innovations would make them more likely to visit QSRs in the future.

Innovation 195

Innovation social media Online Apple 195

PYMNTS

AUGUST 1, 2019

With upgrades to its mobile app and new product offerings, Dunkin’ Brands grew its digital and delivery platforms while rolling out menu innovations with broader customer appeal in the second quarter. The quick-service restaurant (QSR) brand added 46 net new Dunkin’ locations in the U.S., Menu Innovation.

Innovation 122

Innovation New York City Branding National 122

PYMNTS

JANUARY 6, 2020

When it comes to retail innovation, you can usually count on consumers’ constant need for clothes to help drive new trends. If things went well and brands guessed right about consumer tastes, that was all well and good. If things went well and brands guessed right about consumer tastes, that was all well and good.

Retail 131

Retail Innovation Branding Training 131

PYMNTS

DECEMBER 31, 2020

As much as a click from the Kardashians helped spread the brand awareness and jump-start his company, Molnar said, as a spending trend among young consumers set the stage for BNPL's success. One is regulatory trends, where regulators are looking to increase competition in this field and drive innovation. According to J.P.

Innovation 289

Innovation Payments Trends Regulation 289

PYMNTS

NOVEMBER 20, 2020

The group was in agreement that while the rise in brands embracing direct-to-consumer (D2C) channels has gained substantial momentum, there is still much to be learned about a practice that is still very much evolving. . ; Abhishek Ahluwalia , global eCommerce growth platforms leader for Mondel?z z International ; and sticky.io

Innovation 214

Innovation Retail Online Data 214

PYMNTS

SEPTEMBER 9, 2019

It’s also the start of another football gambling season — one that involves mobile commerce and digital payments, and companies trying to innovate their way to success in this growing field of transactions. More Innovation. Such desire for speed is also helping to drive innovation in other forms of gambling-related payments.

Innovation 137

Innovation Payments Taxes User Experience 137

Perficient

JULY 10, 2023

Political climate, environmental issues, technology innovations, criminal activity, economic volatility/inflation, account diversity, and industry regulatory changes are just a few examples of factors that often spur reputational risk or crises. Reputational risk is convoluted.

social media 170

social media Risk Management Analysis Industry 170

Perficient

FEBRUARY 7, 2021

What’s more, this shift allowed new entrants to steal mind- and wallet-share at the expense of the established restaurant brands. Attending to these enhancements while anticipating future needs will require retailers to develop even greater agility and innovation across their fulfillment models. Anticipating Customer Needs and Wants.

Meeting 348

Meeting Customer Experience Branding Innovation 348

Bank Innovation

DECEMBER 28, 2017

These posts are representative of our blog’s mission to be the go-to resource for marketing information and best practices for both clients and prospects. 7 B2B Marketing Trends to Watch in 2018. As we approach the end of 2017, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. Unsubscribe.

Marketing 268

Marketing Leadership Trends Branding 268

Perficient

DECEMBER 4, 2020

In the midst of the pandemic, it is paramount to provide your customers with the most safest and convenient way to shop with your brand. For example, curbside pick-up has become extremely resourceful to consumers during these unprecedented times. Offering a loyalty program to your customers is necessary.

Customer Experience 309

Customer Experience social media Branding Retail 309

PYMNTS

DECEMBER 26, 2018

China has taken over as the world’s largest logistics market, spending a whopping 12.1 The total logistics cost of 13 trillion yuan has created a 13-trillion-yuan logistics market,” said Ni, according to Asia Times. trillion yuan (US$1.76 trillion) in logistics costs last year.

Marketing 134

Marketing United States Retail US 134

PYMNTS

MAY 4, 2019

The realm of quick service restaurants (QSRs) is and actually always has been a pretty innovative space. The drive-thru window, for example, first met the market in 1947 when it was introduced to the world by Sheldon “Red” Chaney, operator of Red’s Giant Hamburg in Springfield, Missouri. Really outside the box, as it turns out.

Innovation 134

Innovation Los Angeles New York City Course 134

PYMNTS

MAY 16, 2019

The trouble with direct-to-consumer (DTC) brands is that the name belies how hard it actually is to reach and recruit the consumer. This is particularly hard for unknown emerging brands — and it gets exponentially harder the more crowded the field gets with competitors. The subscription can be cancelled anytime.

New York City 158

New York City Innovation Branding New York 158

PYMNTS

SEPTEMBER 19, 2019

Apparel used to be mostly a brick-and-mortar retail experience, but that has changed drastically over the last few years – and has been one of the main innovations when it comes to commerce related to the clothes we wear. Customers on Walmart.com can access styles from brands like C&C California, Butter Super Soft, Puma and BCBG.

Retail 137

Retail Innovation San Francisco New York City 137

Perficient

JULY 19, 2023

Regional insurance carriers, often operating in a highly competitive market, face numerous challenges in attracting and retaining customers, such as a lack of brand awareness and distribution breadth. Regional insurance carriers can leverage AI to dynamically adjust premiums based on risk factors and market conditions.

Regional 221

Regional Customer Experience Strategy Policies 221

PYMNTS

APRIL 1, 2019

It’s a statement borne out by the new Credit Union Innovation Playbook , a PYMNTS/ PSCU collaboration. They very naturally want to see those types of innovations incorporated into their banking relationships. For example, 49.1 According to this survey of credit union customers, an overwhelming 81.3

Innovation 141

Innovation Fintech Fraud Security 141

PYMNTS

JULY 27, 2020

“Given the seismic shift to digital, the COVID-19 pandemic is forcing retail to achieve innovation in three to six months that would otherwise have taken three to five years. The pandemic has brought uncertainty to many businesses, but at the same time, it has sparked innovation,” said Ro Bhatia , chief operating officer at sticky.io.

Apple 206

Apple Branding Innovation Retail 206

Perficient

MARCH 8, 2023

Consider women more mindfully in marketing efforts. Firms must more thoughtfully consider the different assets, behaviors, and financial needs of women when executing their marketing tactics. One-size-fits-all marketing is no longer sufficient to remain competitive.

Innovation Strategies 275

Innovation Strategies Study Marketing Leadership 275

PYMNTS

APRIL 4, 2019

As Chipotle continues its digital efforts, the chain’s stock is having its best year since 2013, with part of the increase credited to investors liking CEO Brian Niccol , who joined the chain about a year ago after turning Taco Bell into a lifestyle brand and introducing breakfast at the quick service restaurant. Chipotle’s Digital Gains.

Innovation 136

Innovation National Mobile Trends 136

PYMNTS

NOVEMBER 15, 2018

In the 1960s, Avis turned to its marketing agency in hopes of tackling a challenge: the car rental company wanted to keep pace with Hertz, which was the top brand for car rentals. The agency, Doyle Dane Bernbach, came up with the tagline “We Try Harder” — to highlight the brand’s position as a challenger. Car Rental Innovation.

Innovation 134

Innovation Industry New York Groups 134