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How Top-Performing CUs Innovate With Data Analytics

PYMNTS

For credit unions (CUs), data analytics can deliver that insight, helping them to more effectively address their members’ specific needs, and informing CUs of the products and services that can deliver the most effective returns on their investments. percent of CUs that did not focus on data analytics. For example, 91.7 Meanwhile, 80.6

Analytics 150
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Big Data and Analytics: Keys to Bank Innovation in Distribution and Marketing

Accenture

Banks are relying more and more upon Big Data and analytics to transform their distribution and marketing strategies. In our research into how high-performing companies (those that deliver above-average business performance on a consistent basis) approach analytics, we found that. Read more.

Big Data 150
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CompatibL Shortlisted for the FTF News Technology Innovation Awards 2022

Bobsguide

CompatibL is proud to have been nominated in the following categories in this year’s FTF News Technology Innovation Awards: 5.Best Igor Tsitavets, CompatibL’s President and CEO, says: “We are honored to be shortlisted at this year’s FTF News Technology Innovation Awards. About the FTF News Technology Innovation Awards.

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Marchex Uses Voice Analytics To Optimize Customer Calls

PYMNTS

Marchex, a mobile advertising analytics company, has announced the launch of Marchex Speech Analytics, a solution that enables actionable insights allowing companies to better understand what is happening on inbound phone calls from consumers.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Among the alternatives, Optimizely stands out for its capabilities in experimentation, user experience personalization, and seamless integration with Google Analytics 4. This approach leverages advanced technology, data analytics, and a culture of continuous learning to facilitate quick decision-making and improve business outcomes.

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Guardian Of The Analytics Galaxy

PYMNTS

Think the life of a vice president of analytics is all about the numbers? But in an interview with PYMNTS, Massy Najafi , who serves in that role at Guardian Analytics , shed light on more than a few other aspects of the job. PYMNTS: What does a day in the life of a VP at Guardian Analytics look like? Think again.

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