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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. In December 2021, a Brazilian bank, Nubank, went public in the U.S. Their secret – fanatical customer service. Brand Differentiation Step 1: Build an Employee-Centric Culture.

Branding 221
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2021 GonzoBanker Awards

Gonzobanker

Gonzo readers, 2021 was just plain schizophrenic. It accelerated the customer move to digital and the employees’ move to some kind of work-at-home arrangement, at least in part. 2021 fintech investments, merger activities, and overall focus were off the charts. So which merger was the best in 2021? Doug Larson.

Fintech 143
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For Better Or Worse, Customer Service IS The Brand

PYMNTS

A good product at a good price: that used to be the recipe for a good brand. But a third ingredient in retail is quickly overshadowing those bastions of success, and that is customer service. Consumers want a seamless shopping experience, and if they don’t have one, they want someone to make it right post-haste. Brand value.

Branding 127
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Mastercard And Ethoca Help Merchants, Issuers Improve Online Transaction Clarity

PYMNTS

The release said doing so is a way to both clear up confusion for customers and also to allow brands a way to establish more presence. Global chargeback volume, the study showed, will reach 615 million by 2021, largely coming from customers frustrated and disputing transactions, the release said.

Online 243
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How Embedded Finance is Changing Purchasing & Borrowing Behaviors

Perficient

In the first two blogs in this series, Getting Started On Embedded Finance and Embedded Finance: Bolstering Brand Experiences, we defined embedded finance and looked at the goals and strategies that firms should take at the outset of their modern embedded finance journey, as well as how and why firms should consider getting embedded banking.

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4 Ways Financial Institutions Can Help Their Customers Navigate Inflation

Perficient

It also supplies firms with deeper insight into their customer base, enabling them to suggest and sell the right products at the right time. Many large banks have done away with overdraft fees (thanks to the Overdraft Protection Act of 2021 ) or have at least begun giving longer grace periods for payments before charging fees.

Data 275
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Capital One Posts Mixed Results Amid Tech Transformation

PYMNTS

Capital One ’s domestic card business provided strong results and continued to pick up momentum, the bank said on Thursday (October 24). The financial institution (FI) said that, as of the end of Q3, the domestic card loans ending balance stood at $104.7 Credit card loans increased 1 percent to $113.7

Capital 101