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Chinese Social Media Startup Seeks Funds At $6B Valuation

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Chinese eCommerce and social media startup Xiaohongshu , also known as “Little Red Book,” wants to raise funds at a $6 billion valuation, according to Bloomberg. It was started in 2013 as a community online that would recommend eCommerce sites outside of China.

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Why AI Is Social Media Fraud’s New Best Friend

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It can be difficult these days to remember the almost idyllic promise of social media when it first entered the general consumer consciousness. That’s not to tempt one into nostalgia, or to suggest that social media has become marred beyond recognition. trillion in 2018. Digital Evolution. Fraud Increases.

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Online Ad Biz Neared $50B In Early 2018

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A new report from Interactive Advertising Bureau ( IAB ) shows that the online advertising business continues to grow at double-digit rates. billion in the first half of 2018, an increase of 23 percent year over year. Year over year, social media revenue was up 37.5 percent CAGR from 2012 to 2018.

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ING Enables Customers To Make Payments On Social Media

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ING is gearing up to overhaul social media websites , transforming them into ways to make payments. According to a press release , ING said it will transform social media sites, including WhatsApp, Facebook , Twitter and LinkedIn, into payment request channels for customers who use its mobile app. 22 to Oct.

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Study: More People Fall Prey To Fraudsters Online Than By Phone

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A recent study about how people respond to scammers shows that consumers are more likely to become victims on social media and online marketplaces than over the phone, The Wall Street Journal reported on Sunday (Sept. The average loss was $600.

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3 PR Trends to Watch in 2018

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Here are my picks for the top 3 PR trends in 2018. It should come as no surprise then that the ability to craft a content strategy is the number one skill CMOs are looking for in 2018. This could be a huge opportunity for PR Agencies in 2018. The value of earned media grows – and everyone wants to grab control of it.

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Simon & Schuster, Authors Back Online Shop Helping Indie Sellers

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As bookstores remain shuttered nationwide, a 3-month-old online seller is stepping up. Between 2015 and 2018, I saw this big jump in the percentage of weekly sales for physical books that were going to Amazon.com,” Hunter told the AP. Allison Hill, ABA’s CEO, told the AP that recent online sales are unprecedented.

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