Will Our Love-Hate Relationship with Social Media Ever Break?

PYMNTS

consumers and social media. Data breaches, marketing so targeted and specific that it can feel creepy, lack of privacy and regrets over wasted time — people complain constantly about how social media causes or enables all that. Social Media Views.

Social Media Lures Credit Card Giants – And Their Advertising Spend

PYMNTS

On social media – specifically, on Facebook. As noted in the DMA Response Rate Report, direct mail response rates are 9 percent to a house list, 5 percent to a prospect list and social media had a 1 percent rate.

Don’t Send Payment Reminders with Social Media, FICO Says

Bank Innovation

Consumers still aren’t comfortable receiving notifications like late payment reminders through social media channels, a study released today by FICO found. DataBank Mobile Online Payments consumer credit FICO Mobile Payments online payments payments Social Media

How Does Ally Handle Trolls on Its Social Media Posts?

Bank Innovation

has a specific strategy for dealing with inappropriate comments on its social media channels -- do nothing. Daily Post 2 Exclusive Online Premium Retail Social Media Ally Ally Financial marketing social bankingAlly Financial Inc.

Can CBANC Crack the Bank Social Media Riddle?

Bank Innovation

billion Facebook users (give or take a few million), it’s clear banks can’t keep their employees from social media. That opens bank systems to attacks via phishing and social engineering. But social media can also be useful for networking and tapping Read More.

China’s WeChat Exposes Debtors Via Social Media

PYMNTS

The app puts the debtors under the spotlight of their social circle, and it will help the court solve the problem of enforcement,” said court spokesperson Zhang Xuan, who added that the court “wants to take advantage of pressure from society and from people who know the debtors.”.

Banks Embrace Conservative Use of Social Media in Wake of Data Scandals

Bank Innovation

PREMIUM —Banks appear to have recoiled from the deep, detailed use of social media data in their marketing. Bank’s senior vice president of brand advertising and social media, Kelly […].

Bitcoin Joins American Express and PayPal on 2017 List of Social Media Darlings

Bank Innovation

American Express is the “most-loved” financial service on social media in 2017, according to a recent report, followed by PayPal, Vanguard and bitcoin. To find out which brand was the consumer favorite, at least on social […].

New Ransomware Uses Social Media, Demands Payment in Bitcoin

Bank Innovation

A new type of ransomware is targeting users through their social media accounts, most notably through Facebook and LinkedIn, before doing what ransomware does: locking the computer and demanding payment for access–in bitcoin.

Australia Laws Target Social Media Firms with Fines, Prison Over Streaming Content

PYMNTS

The government in Australia passed legislation that seeks to stop live streaming of violent acts across social media platforms. Australia was not the only country to consider bringing legislation into place earlier this month targeting social media.

Is Social Media Key to Hitting the Trillions for (Fin)Tech Companies?

Bank Innovation

Analyst Michael Markowski seems to think so, citing the technology giant’s recent acquisition of professional social media site LinkedIn as the boost that pushed Microsoft into the race. Could Microsoft be the first technology company to earn a one trillion market value?

Auld Lang Syne: Remembering Social Media Milestones

Social Assurance

This song, meaning “time gone by,” has our team reflecting on some milestones that have impacted social and digital media. Though it’s now primarily used as a music and culture site, Myspace was one of the first social media networks that allowed personal profiles.

Neiman Marcus Looks To Associates For Social Media Commerce

PYMNTS

In an effort to drive sales, a luxury department store chain is connecting customers with their sales associates through personal social media accounts, The New York Post reported. We are trying to bring a more human touch to how [our associates] act online,” Katz said. The practice comes as consumers are increasingly favoring social media as a means for exposure to fashion brands and new styles. “A

ING Enables Customers To Make Payments On Social Media

PYMNTS

ING is gearing up to overhaul social media websites , transforming them into ways to make payments. According to a press release , ING said it will transform social media sites, including WhatsApp, Facebook , Twitter and LinkedIn, into payment request channels for customers who use its mobile app. With the app, users can generate a link that can be shared on social media apps, as well as via SMS and email.

Social Media Can Make Bank Customers Susceptible To Scams

PYMNTS

Unintentionally making themselves targets for scammers, customers may become vulnerable to fraud by complaining to banks on social media when systems crash. Though a person close to the bank’s investigations into the frauds said it’s hard to tell how criminals find account information, social media activity can present a problem. Reports in the BBC said TSB’s fraud alert system isn’t working for some online banking customers.

Email, Social Media King For Retail Marketers

PYMNTS

While most retail marketers have similar goals in 2017 in terms of enhancing consumer engagement and increasing sales, the online realm of marketing outreach remains king. According to research from a survey by Yes Lifecycle Marketing as quoted in eMarketer , most retail marketers are counting on email and social media to help reach their goals. Retail 2017 email email marketing marketing online retail marketers

When It Comes To Paid Social Media, Facebook Leads The Way

PYMNTS

Retailers continue to rely on paid search and email marketing channels, but mobile marketing and social media are continuing to increase in popularity as a way for businesses to grow their customer acquisition, according to a new study. The study, entitled “ The State of Retailing Online 2016: Marketing and Merchandising ,” by the National Retail Federation and Forrester, a research and advisory firm for the retail industry, polled 240 companies from June through July.

On Tweeting with Patti Husic, an ICBA Social Media Influencer

Independent Banker

Husic: Originally, I had qualms about effective use of my time as an executive and the ROI of social media. billion Twitter searches every day, I guarantee many of our customers and our community members are on this social network. By Ann Chen. Patricia Husic.

How Negative Social Media Comments Can Help Your Brand

Social Assurance

While we all know that social media presents so many great opportunities for business growth, we often don’t think about how we can use negative comments to our advantage. Here are three ways negative social media comments can help your brand.

Closing the Social Media Gap

William Mills

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. Are major influencer’s interacting with your company online?

Shifting social media connections to personal ones

Daily Fintech

There are good, bad and neutral parts of social media. . Actually picking up the phone (or meeting someone in person) to find out more about the people you interact with online is another. I used to only participate on Facebook and Instagram.

Can social media be fixed before it ruins us all?

BankNXT

Stephen Peters discusses social media, its influence over our consumption of 'news', and what the future holds for its predominance over our lives, and its shot at redemption. Can social media be fixed before it ruins us all?

Consumers Value Their Social Media But Put Security Onus On Companies

PYMNTS

Social media has taken on a life of its own — so much so that a new survey finds a lot of consumers value their life online at $100,000 to priceless. What’s more, 55 percent of survey respondents that partook in the Consumer Account Security Report 2016 put out by TeleSign said they place the responsibility of cybersecurity on businesses for their online and mobile accounts.

5 Ways to Enhance Trade Show Attendance through Social Media

William Mills

A decade ago, social media was primarily a tool for the 25-and-under crowd to engage with peers, but even in its infancy, its potential was recognizable. Social media will increasingly begin to compete directly with traditional media consumption,” ( Robert Young, 2006 on Gigaom ).

German Spy Agency Says Regulation Of Social Media Firms May Be Necessary

PYMNTS

The intelligence agency in Germany implied on Monday (May 14) that more regulation may be applied to social media companies if the European Union can get them to increase their accountability for spreading illegal and dangerous content. Reuters reported that the German intelligence official Hans-Georg Maassen said the European Union is working to get social media platforms to increase their transparency and consciousness.

Choosy Turns To Social Media For Fast Fashion Inspiration

PYMNTS

Perusing through social media platforms like Instagram, Jessie Zeng came to a realization: Followers wanted to know where they could buy the clothing worn by their favorite celebrities or influencers, but their requests often went unanswered. Beyond answering the demands of social media users who crave celebrity and influencer fashions, Choosy seeks to solve another problem: making expensive designer fashions available to the masses without the big price tags.

How important is a social media community in banking?

Sageworks

Much like the internet was once considered a fad, the same was said not so long ago about social media. The social network truly connects people. Clearly, those in the “social media is a fad” camp were mistaken.

Top Social Media Stats Your Credit Union Should Know in 2017

BYM Agency

From the number of users to engagements statistics, discovering just how impactful social media has become can be overwhelming. Ninety-five percent of online adults aged 18 to 34 are most likely to follow a brand on social media.

The Best Online Banks Right Now

Bank Innovation

Keeping your money in a bank is common sense at this point, but online banking is – unfortunately – not something many people have grown accustomed to, yet.

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Social media – why it’s an essential tool

BankNXT

Oliver Bussmann believes social media should be an intrinsic part of your leadership toolset when it comes to managing communications. Social media – why it’s an essential tool on BankNXT.

Do’s and don’ts of social media

Long Lasting Ideas

Writing online on the American Bankers Association Bank Marketing page on LinkedIn, Kailyn Gallagher makes some critical points to ponder for community banks. And treating your bank’s social media page as such is vital to your brand and its success, and by extension, your personal success.

Leverage social media to market business valuation services

Sageworks

Much like peanut butter and jelly, social media and content marketing are two things that go together in the world of forward-thinking marketers and business owners. So how does a firm get started using social media to build their valuation practice?

Jumper.ai launches social media integration for Amazon merchants

Payments Source

Social media commerce platform provider Jumper.ai is helping Amazon merchants complete online transactions without the buyer being redirected to the Amazon online marketplace. Online payments Retailers Singapore

How Fintech Organizations Can Better Leverage Social Media

William Mills

Social media has become an extension of an organization’s brand, and there are many aspects fintech organizations should consider as they build their online presence and brand identity. Here are a few tips and tricks to help your organization increase social media engagement.

Watch CUC’s Social Media Hangout Archive

Glatt Consulting

On Tuesday, May 6, CU Conferences hosted a live Google Hangout to introduce the presenters participating in its upcoming Social Media Conference. As for my sessions, the first one covers The State of Social Media. My second session focuses on Social Media Paid Advertising.

Connect, Share and Like–Social Media Changed How Journalists and Companies Interact

William Mills

In just a short decade, social media has grown from a couple of platforms connecting music fans and college students to the de facto channel of communication for millions of people every day. How pervasive has social media become? Social Media is the New Library.

Spearmint LOVE On Why Social Media Matters (Especially For Growing Businesses)

PYMNTS

When it comes to growing a business, social media matters. Leveraged to a business’ advantage, social media can be a key to success in consumer adoption, conversion and retention. For SMBs, social media has become a seamless way to build a following and a community around a brand and to provide customer support, marketing and communications outreach. Likewise, the company used social as a means to find new brands and products to feature.

Social Media Paves The Path To Purchase For 71% Of Shoppers

PYMNTS

It looks as though social media has become a mainstay in the shopping experiences of many shoppers. As the holiday shopping season draws near, a recent report from Crowdtap revealed the significant influence social media has on the path to purchase of many consumers. adults look to social media as a way to connect with brands when they are considering making a purchase, while they are shopping and even after a purchase has been made.

Tom Glatt To Speak At Annual Social Media Conference

Glatt Consulting

will speak on the subject of credit union social media strategy and tools at CU Conferences’ 3rd Annual Social Media Conference. The Strategic Importance of Social Media. LinkedIn: Leveraging the Power of a Professional Social Network.

PR Insight: Blogs Are the Building Blocks of Social Media

William Mills

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn.

PR Insight: Blogs Are the Building Blocks of Social Media

William Mills

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn.

How to Write a Social Media Policy for Your Financial Institution

Long Lasting Ideas

The expansion of social media in the workplace and for personal use has made it vital for financial institutions to include a specific social media policy within its policies and procedures. 8 Steps to Create Your Social Media Policy.

PYMNTS’ Daily Data Dive: Digital Wallets Take Front Seat In Social Media Conversations

PYMNTS

In today’s social media sphere, politics might seem to be the most talked-about topic, but that would be an incorrect assumption. In Mastercard’s 2017 Digital Payments Study , the credit card company found that digital wallets were the high topic of conversation among social media users. 75 percent | Percentage of social media conversations centered on digital wallets. 2 million | Number of mentions of digital wallets in-store, online and in-app.