Remove 2014 Remove Branding Remove Online Remove social media
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Casper Warns Social Media Celebs Could Pose Investment Risk

PYMNTS

mattress-in-a-box company Casper has underscored the increasing power of social media influencers to propel or hinder brands. Use of social media and influencers may materially and adversely affect our reputation,” the company said.

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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution. This is why influencers work in social media. FOMO – The Perceived Ubiquity of Brand Affinity Marketing. The public laughed. Yes, the NFL.

Branding 195
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Is #donate The First Step To #buy?

PYMNTS

That’s what led him to Goodworld, an online platform that removes the friction from digital donations, making them possible (and secure) by using hashtags. In fact, the company, which launched in 2014 and is based in Washington, D.C., Such a process can lead to online amplification for the charitable cause. Portable Hashtag.

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Yelp Wins Court Ruling About Negative Online Reviews

PYMNTS

A recent California Supreme Court decision that essentially allows a negative Yelp post to stand about a lawyer could help determine how online reviews are treated in the future. She eventually sued Bird for libel in 2013 — but not Yelp — and won a default judgement in 2014, winning $550,000 in damages. A colleague disagreed.

Online 104
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Tagly App: The Anti-Selfie?

PYMNTS

A new app is poised to move social content marketing away from user-generated content and put the power in the hands of brands themselves. This gives all brands in the platform access to targeted engagement and 100 percent organic reach,” Alhermizi remarked to the outlet.

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The new customer relationship management: Online reviews

NCR

The impact of online reviews is growing, according to ReviewTrackers research. More than 1 in 3 people won’t eat at a restaurant with 3-stars on online review websites like Yelp, Facebook and Google. The online review space has entered the social media era, and banks are struggling to catch up. Tools that can help.

Online 40
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The New Customer Relationship Management: Online Reviews

NCR

The impact of online reviews is growing, according to ReviewTrackers research. More than 1 in 3 people won’t eat at a restaurant with 3-stars on online review websites like Yelp, Facebook and Google. The online review space has entered the social media era, and banks are struggling to catch up. Tools That Can Help.

Online 40