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The Importance of PIM for your B2B Marketplace Strategy

Perficient

B2B online ecommerce sales have already surpassed B2C online ecommerce sales , and although B2B is still a less adopted and established market compared to B2C business models, it doesn’t change buyer expectations. However, B2B online sales are going to continue to increase in years to come.

Strategy 508
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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Becoming digital is the best way to keep pace with changing market realities and customer expectations. But as planning cycles shorten and companies pivot to address the unexpected, the fundamentals of strategy formulation still apply. Good strategy is grounded in insight and vision. How might we personalize online experiences?

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How The B2B Mid-Market Drives Loyalty Through Online Payments

PYMNTS

While the coronavirus crisis certainly accelerated the drive toward digital, the mid-market's commerce digitization push was well underway before the pandemic hit. Corporate buyers are quickly shifting their purchasing habits online, and seeking more efficient experiences from product sourcing through to checkout.

Online 275
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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

As the financial services industry continues to go through its digital transformation, executives are craving new strategies and tactics to help position them against their competitors. Financial institutions that best leverage digital strategies and technologies in innovative ways will create new value for consumers and businesses.

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Creating an Effective Financial Services Marketing Strategy for Millennials

Bank Innovation

On the surface, a financial services marketing strategy is not completely different than a marketing strategy for any other industry. A financial services marketing strategy must be more rigorous and well-thought-out in order to be successful.

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IKEA Goes Online In Second Indian Market

PYMNTS

Swedish furniture company IKEA now has a second online-only store in India, this one in Pune. The rollout furthers IKEA’s strategy to connect with Indian consumers, and accelerate the sale of its traditional home furniture products. Our online shop has over 7,000 products, of which more than 800 products are [priced] below ?

Online 131
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Today In Payments: Ant Financial Rolls Out Alipay Strategy; Retail Stocks Remain Market Bright Spot

PYMNTS

In today’s top payment news, retail remains a bright spot in the markets, Ant Financial has rolled out a strategy for digital evolution in China, and the Consumer Financial Protection Bureau (CFPB) filed a suit against a Cincinnati-based bank. The stock market rout on Monday (March 9) left pretty much no one unaffected.

Strategy 197