PYMNTS

AUGUST 23, 2017

Millennials get a bad rap for everything from being unable to commit to a job to jeopardizing the cereal market. But, here’s a bit of good news coming out of travel and expense management company Concur: Businesses that have millennials in their workforces may actually save money — at least when it comes to business travel.

Millennials 111

Millennials Policies Management Strategy 111

ForwardBanker

JUNE 27, 2016

Millennials are now the largest generation of consumers in the world. That is a lot of buying power to harness, but traditional marketing tactics don’t always work with this generation. The post Strategies to Market Successfully to Millennials appeared first on Deluxe FI.

Millennials 38

Millennials Strategy Marketing Online 38

PYMNTS

JANUARY 21, 2021

The pandemic has driven consumers to make the bulk of their purchases online, leading many businesses and retailers to struggle with securing their digital infrastructures and payments processes while managing floods of orders. New Year, New Fraud Protection Strategies .

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Fraud Strategy Study Cards 148

PYMNTS

JANUARY 28, 2021

It will likely alter global markets and regulations as the financial ecosystem becomes more digitized. CU member interest in digital payment methods is also strongest among younger age groups representing sought-after markets for CUs because of concerns about aging membership bases.

Innovation 187

Innovation Millennials Payments Mobile 187

PYMNTS

AUGUST 23, 2019

Adyen Gains Traction With Mid-Market Firms. Dutch payments processor Adyen showed significant double digit, first half gains, driven by online commerce and global business from mid market firms. So far, Amazon has invested more than $6 billion in India’s growing internet market.

Marketing 116

Marketing Millennials Payments Compliance 116

Bank Innovation

JANUARY 30, 2019

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

Retail 170

Retail Millennials Marketing Strategies Strategy 170

PYMNTS

NOVEMBER 9, 2020

As COVID-19 continues to modify ideas around how we shop and pay, consumers and B2B buyers are also making choices about where to shop: online or in-store? The payment options merchants accept impact consumers’ willingness to shop in store for 69 percent of bridge millennials, 70 percent of millennials and 71 percent of Gen Z consumers.”.

Retail 261

Retail Millennials Online Tools 261

Perficient

FEBRUARY 9, 2021

In marketing and design circles we often measure success in terms of meeting customer expectations. Prior experience, advertising, word-of-mouth marketing, digital interactions and belief in future value to be delivered are just a few of the factors that influence expectations, as we’ll soon see. Signals that Shape Desire. What’s Next?

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Meeting Customer Experience Millennials Branding 309

Perficient

FEBRUARY 10, 2021

Here are four techniques you should include as part of your healthcare marketing efforts to reach older patients: 1. Make scheduling COVID-19 vaccination appointments an easier experience online and offline. Create a rollout plan that considers your older patients. How are you reaching them?

New York City 484

New York City social media Community System 484

PYMNTS

FEBRUARY 21, 2018

Despite the concern – and a corresponding 9 percent drop in Walmart’s stock price that shaved some $29 billion from its market cap – CEO Doug McMillon told analysts he remains confident that 2018 digital sales performance will be in parity to its 2017 performance. This issue, among others, is on Walmart’s priority list for 2018.

Online 100

Online Taxes Branding Retail 100

Independent Banker

OCTOBER 1, 2022

Each generation interacts, understands and uses technology differently, and fraudsters are triggering customers based on this understanding, says Glenn Fratangelo, director of product marketing and strategy at NICE Actimize based in Hoboken, N.J. Reports about fraud losses: Millennials vs. people 40+. Brandon Koeser, RSM US LLP.

Fraud 133

Fraud social media Millennials Examples 133

PYMNTS

OCTOBER 1, 2020

Offering flexible payment plans is one strategy that can make high-end items appear more attainable to consumers who may not be able to afford them at full cost upfront — and retailers are finding this method effective. In fact, 93 percent of millennial BNPL app users have not been subjected to late fees. in 2016 and moved all its U.S.

Millennials 210

Millennials Retail Maine Payments 210

PYMNTS

OCTOBER 6, 2019

“We believe that together with current management, ModCloth has the ability to become a stronger player in the premium fashion market, nationally as well as internationally,” Go Global’s Managing Director Jeff Streader said in a press release. While Jet was supposed to reach urban dwellers and millennials, it has not driven traffic.

Retail 129

Retail Branding Strategy Digital Strategies 129

PYMNTS

OCTOBER 5, 2020

Now that consumer packaged goods companies have shown they can create products and sell them directly to consumers, it’s time for them to step up their strong suit: marketing. As part of its Kellogg’s Family Rewards program, it is wrapping up a D2C promotion that is unique for its marketing-first approach and for its product bundling.

Branding 183

Branding Millennials Resources Marketing 183

PYMNTS

FEBRUARY 24, 2017

is looking to make a marketing statement in the eyes of eCommerce shoppers as part of a larger reinvention push. Digital is so important to us as a company,” said Eunice Byun, vice president of global digital marketing. As PYMNTS reported in December , the beauty industry has become ruled by millennials.

Millennials 121

Millennials social media Strategy Branding 121

PYMNTS

NOVEMBER 5, 2018

New online holiday shopping projections from Adobe have found that eCommerce in the United States during that period will increase 14.8 Cyber Monday, a one-time marketing stunt that has grown monstrous (good monster — not the evil type,) will set yet another retail record this year, Adobe predicted, with sales on Nov. 26 to hit $7.7

Retail 179

Retail United States Millennials Study 179

PYMNTS

FEBRUARY 21, 2020

Forty-four percent of 200 millennials surveyed last year stated they were wholly responsible for making purchasing decisions at the B2B companies at which they worked, and an additional 33 percent played some role in this process. The Sizable Online Fraud Threat. Vendors do not always find the transition to online selling to be easy.

Customer Experience 152

Customer Experience Fraud Millennials Online 152

Jeff For Banks

JULY 5, 2022

The money market mutual fund became a formidable competitor to the bank account. And products started migrating online. In Pennsylvania, Rocket has number 1 market share. It's been tough being an industry consultant.' 'Then came this bubble generation they named millennials. Don't build our strategy around them.'

Millennials 78

Millennials Community Pennsylvania Community Bank 78

NCR

AUGUST 14, 2017

It can be tempting to view online banking as the inevitable future of the sector. This is particularly true in developing markets, where services such as mobile banking reach parts of the world that were considered inaccessible or not cost-effective just a few years ago. The reasons for shunning online services.

Online 85

Online United States Millennials Digital Banking 85

PYMNTS

NOVEMBER 8, 2016

The conveniences of fast food are getting even more convenient now that McDonald’s is gearing up to roll out the ability to order and pay for a Big Mac online. According to a report by The Next Web , McDonald’s is gearing up to launch the new app that will support online orders next year. Take Domino’s, for one example.

Millennials 182

Millennials Online Technology Mobile 182

Gonzobanker

JULY 27, 2022

Strategies focused on physical attraction (marketing) and distribution – where branches serve as customer attractors and points of service and delivery – are increasingly “invalid,” requiring banks to “upgrade to the latest version of the protocol,” i.e., digital marketing and distribution. The Holy Trinity of Strategy.

Strategy 88

Strategy Customer Experience Fintech blockchain 88

PYMNTS

MARCH 5, 2019

Kohl’s Corporation CEO Michelle Gass said in a fourth-quarter earnings conference call with analysts that investments in technologies such as its mobile app, and buy online, pick up in store (BOPUS), among other initiatives, are “resonating” with the company’s shoppers while bolstering traffic and sales. Rewards and Millennials.

Millennials 148

Millennials Philadelphia Chicago Retail 148

PYMNTS

DECEMBER 11, 2020

Digital has certainly advanced further and faster than anyone predicted at this time last year, and the ground that’s been taken is unlikely to ever be surrendered back, Helena Mao , vice president of global product strategy for payment solutions at Blackhawk Network , told PYMNTS in a recent conversation. “I Not All ‘Gift’ Cards Are Gifts .

Cards 291

Cards United States Strategy Retail 291

PYMNTS

JULY 13, 2020

We’re not in retail healthcare,” Walmart senior director of strategy and customer experience for health and wellness Matt Parry told MedCityNews. markets in the next five years, with hundreds more potentially in the offing as well. We’re in healthcare. But in-store clinics are just the tip of the hypodermic needle, so to speak.

Retail 219

Retail Innovation Online Seattle 219

BankBazaar

FEBRUARY 17, 2020

Our Chief Marketing Officer, Aparna Mahesh was recently in conversation with the Hindu Business Line to talk about the recent shift in the narrative of marketing and how brands are coping with it. ?. Millennials and GenZ are demanding and quite unforgiving. This is another big challenge for marketers. Aparna says….

Marketing 78

Marketing Branding Millennials Video 78

PYMNTS

AUGUST 11, 2017

This stems from emerging markets like China, Russia and the United Arab Emirates starting to move into the luxury purchasing arena, with 70 percent of consumers increasing their spending. Within these emerging markets, we’ve seen retailers make large bets on luxury.

Millennials 122

Millennials Survey Retail social media 122

PYMNTS

JUNE 7, 2018

That’s according to Chad Peck, vice president of credit product strategy at Fiserv. First, the good news: Spending on credit cards will continue to outpace spending on debit cards for the foreseeable future, even as data and other signs point to millennials having an enduring loyalty to cash over credit.

Cards 134

Cards Millennials Maine Data 134

PYMNTS

FEBRUARY 18, 2020

So get ready for quirky marketing, quirkier products, retro strategies and decidedly futuristic pricing as the business contends with a downturn. cereal market has lagged recently, with a slight uptick in 2019. Nostalgia can play a key role in the marketing of cereals,” according to an article by Lauren Piek of the Kerry Group.

Trends 160

Trends Branding Strategy New York 160

PYMNTS

MARCH 18, 2019

At the same time, he said, “no brand has come at this from an online perspective” through new branding and distribution online. As for the products themselves, Lupberger said he uses ingredients such as coconut oil that distinguish it from other products on the market. The Business Model.

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Branding Millennials Online Marketing 145

PYMNTS

SEPTEMBER 17, 2018

13 through 16, is further evidence of the eCommerce giant’s “new retail” strategies, where offline and online conduits converge, as noted by sites such as marketing-interactive.com. Data from CBN also found that millennials launched as many as 700,000 shops on the Taobao platform last year.

Millennials 134

Millennials Lending Retail Trends 134

PYMNTS

FEBRUARY 23, 2018

percent in 2017, Taco Bell has been drawing in customers with new food items, a Live Más marketing campaign and new nacho fries for $1. billion in domestic sales — More and more McDonald’s markets are lovin’ it as the iconic American burger chains continues to expand its delivery efforts. Market Differentiation. McDonald’s $37.5

Online 101

Online US Payments Mobile 101

Accenture

APRIL 26, 2017

For years, we’ve heard people proclaiming the demise of the bricks-and-mortar bank branch, supposedly swept away by customers’ mass-migration to online and—increasingly—mobile alternatives. And the findings will certainly give banks pause for thought as they plan out future strategies for their physical branch networks. Stay tuned. [1-5]

Millennials 233

Millennials social media Innovation Study 233

PYMNTS

FEBRUARY 17, 2020

Fraud could cost the market more than $25 billion this year, and approximately 20 percent of attempted travel-related transactions are confirmed to be fraudulent. Greyhound’s digital push comes as more consumers — many of them millennials — are demanding added affordability, convenience and safety from travel companies.

Security 141

Security Tools Fraud System 141

PYMNTS

JULY 15, 2016

It was a genius marketing campaign but also oddly prescient, because, to retailers, the back-to-school shopping season really is like the second coming of the Christmas shopping season, or about as close as they can get to it, as it remains the second-largest retail season of the entire calendar year.

Millennials 100

Millennials Retail Online Study 100

CB Insights

JULY 25, 2019

Fintech is often associated with digital tools targeted at tech-savvy millennials. But there is a growing market of fintech companies serving the unique financial needs of Baby Boomers and older retirees — and for good reason. Baby Boomers (those born between 1946 and 1964) represent a massive market opportunity.

Millennials 73

Millennials Fintech Tools Fraud 73

PYMNTS

JANUARY 17, 2018

The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. While the coffee story might be entertaining, it’s not the full history of A&P’s private label strategy. The strategy would prove to be timeless. Their answer was 8:00 A.M. and 8:00 P.M.,

Branding 119

Branding Millennials Retail Strategy 119

PYMNTS

JANUARY 20, 2020

Millennials to the Rescue. Indeed, there are solid reports out there that millennials — that scapegoated generation blamed for the demise of certain fast-casual restaurant chains, densely-packed pieces of primeval carbon (aka diamonds ) and other consumer mainstays — are helping to keep the greeting card industry alive.

Retail 183

Retail Millennials Cards social media 183