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Pinterest Launches Augmented Reality Eyeshadow Try-On Tool

PYMNTS

Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow. . The roll-out follows the success of Pinterest’s try-on tool for lipstick, which was launched last year. 22) press release. “The 22) press release.

Tools 226
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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. About the same share — or 60.9

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Google Rolls Out ‘Product Discovery Solutions For Retail’ Suite

PYMNTS

Google Cloud is rolling out Product Discovery Solutions for Retail, a new suite of services that will use artificial intelligence (AI) and machine learning (ML) to help eCommerce firms deliver personalized consumer experiences during a shopping journey’s initial phase. "As Vision API Product Search.

Google 208
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Retail Keeps Getting More Social — Even As Amazon Stumbles

PYMNTS

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. But social media is also driving retail innovation, and those trends are going to help shape commerce in the all-important fourth quarter and beyond into the 2020s.

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Deep Dive: Why Retailers Are Merging Online, In-Store Shopping For The Omnichannel Age

PYMNTS

Most eCommerce shopping tools and sites that have seen usage surge during the pandemic have never been stressed to this extent. Still others are leveraging their mobile phones for innovative payment methods in brick-and-mortar stores, such as QR codes and other contactless payment options. The rise of omnichannel .

Retail 243
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How Digital Tools Change The Security Landscape

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Technologies such as artificial intelligence (AI) and biometrics are changing the digital security landscape, and a recent study found that social media networks have become a more popular way for hackers to target new victims. 22 billion: Projected over-the-top (OTT) media revenue for 2019. All this, Today In Data.

Security 139
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Building A Subscription Box For Tools And Construction Supplies

PYMNTS

To serve these DIY consumers, as well as those who simply enjoy the time-honored hobbies of woodworking or building, eCommerce innovators are curating a selection of tools as well as supplies to help them with their projects. Since its rollout, it has been engaging in social media marketing.

Tools 146