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Burger King, Steak-umm And Next-Level Social Media Marketing

PYMNTS

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. We waited two hours in McDrive!"

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Banks Embrace Conservative Use of Social Media in Wake of Data Scandals

Bank Innovation

PREMIUM —Banks appear to have recoiled from the deep, detailed use of social media data in their marketing. Bank tends to be more conservative than most banks, which can be frustrating for markets,” said U.S. Bank’s senior vice president of brand advertising and social media, Kelly […].

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How Does Ally Handle Trolls on Its Social Media Posts?

Bank Innovation

has a specific strategy for dealing with inappropriate comments on its social media channels -- do nothing. But Chief Marketing Officer Andrea Brimmer said that Ally's […]. Ally Financial Inc.

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Is Social Media Key to Hitting the Trillions for (Fin)Tech Companies?

Bank Innovation

Could Microsoft be the first technology company to earn a one trillion market value? Analyst Michael Markowski seems to think so, citing the technology giant’s recent acquisition of professional social media site LinkedIn as the boost that pushed Microsoft into the race.

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Can CBANC Crack the Bank Social Media Riddle?

Bank Innovation

billion Facebook users (give or take a few million), it’s clear banks can’t keep their employees from social media. That opens bank systems to attacks via phishing and social engineering. But social media can also be useful for networking and tapping Read More.

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Choosy Turns To Social Media For Fast Fashion Inspiration

PYMNTS

Perusing through social media platforms like Instagram, Jessie Zeng came to a realization: Followers wanted to know where they could buy the clothing worn by their favorite celebrities or influencers, but their requests often went unanswered. Choosy raised $5.4

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Luxury Retail Steps Up Its Offline And Online Game

PYMNTS

Bloomberg reports that it offers a bevy of innovative options intended to entice customers into spending more time shopping. Social Retail. Tencent, which has the popular WeChat Pay platform as well as the social media platform Weibo, will offer one-stop shopping for Burberry items in one of the world’s most important luxury markets.

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