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Is Social Media Key to Hitting the Trillions for (Fin)Tech Companies?

Bank Innovation

Could Microsoft be the first technology company to earn a one trillion market value? Analyst Michael Markowski seems to think so, citing the technology giant’s recent acquisition of professional social media site LinkedIn as the boost that pushed Microsoft into the race.

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Will Our Love-Hate Relationship with Social Media Ever Break?

PYMNTS

consumers and social media. Data breaches, marketing so targeted and specific that it can feel creepy, lack of privacy and regrets over wasted time — people complain constantly about how social media causes or enables all that. It found that, in general, people think social media does more harm than good.

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Google Quits Cookies As Data Privacy Regs Show Fangs

PYMNTS

Looks like the digital advertising and marketing sectors are in for a reckoning. How that will affect merchants’ online promotional activity hangs in the balance. In the middle are the consumers whose data fuels eCommerce, social media and basically the entire internet as we know it. Merchants Waiting It Out.

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EU Releases First Drafts For Digital Services, Digital Markets Acts

PYMNTS

15) extensive potential new regulations for digital services that would cover online marketplaces, social media and other platforms, offering first drafts for the Digital Markets Act (DMA) and the Digital Services Act (DSA) to the public. The European Commission released on Tuesday (Dec.

Marketing 210
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Can Google Fight Off Amazon And Facebook In Online Ad Race?

PYMNTS

Google appears to be losing steam in the ongoing race to dominate the online advertising market, and competitors Amazon and Facebook are taking advantage of the stumbles. As revealed in Google’s first-quarter 2019 financials, ad clicks across the Google sites also decelerated to 39 percent, as measured in terms of paid clicks.

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Will Privacy Worries Change Online Search Habits?

PYMNTS

How do consumers really want to search online ? Perhaps a better, more specific question is this: Even with Google ’s search engine dominance (a dominance that seems as currently eternal as, say, the power of the British Navy in the late 19 th century), can any challenger make a significant push to gain ground?

Online 148
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Don’t Count Out Billboards — Amazon, Facebook And Google Haven’t

PYMNTS

In fact, the old-fashioned form of outdoor advertising is winning over digital marketing heavyweights and finding ways to thrive in the online world. Amid data sharing and online privacy controversies, Facebook recently promoted on billboards what Bloomberg called the social media operator’s “new approach to user safety and privacy.”

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