article thumbnail

3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

I’m talking about the additional resources your CFO may be freeing up for new digital initiatives. executives by Duke’s Fuqua School of Business shows that due to pressures brought on by the COVID economy “nearly 2/3 of companies are shifting resources to create better digital interfaces and more engaging digital experiences.”.

article thumbnail

Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Trends for Healthcare in 2021

Perficient

Momentum in digital healthcare transformation… it’s massive, and much needed. As organizations adapt to new modes of care, demands on resources, and consumer expectations, payors and providers are eyeing opportunities to reduce costs, improve care, build awareness, and expand relationships. The strategy imperative.

Trends 618
article thumbnail

Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals.

article thumbnail

Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

article thumbnail

Perficient Included in Forrester’s Application Modernization And Migration Services Landscape

Perficient

To have success, organizations must adopt cloud in concert with business vision to deliver digital initiatives and strategic goals. One of the leading drivers of digital transformation is application modernization and migration, but unfortunately, not everyone has the internal resources to champion these efforts on their own.

Report 221
article thumbnail

eBay’s Head Of Payments On Localizing Buyer-Seller Experiences

PYMNTS

Whether they partner with multiple payment service providers (PSPs) or opt to develop in-house payment capabilities, making payments operations work is often resource-intensive because it requires a high degree of plan­ning, coordination and strategy. There are ways to effectively manage these logistical issues, however.

Payments 188