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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

I’m talking about the additional resources your CFO may be freeing up for new digital initiatives. executives by Duke’s Fuqua School of Business shows that due to pressures brought on by the COVID economy “nearly 2/3 of companies are shifting resources to create better digital interfaces and more engaging digital experiences.”.

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8 Trends for Healthcare in 2021

Perficient

Momentum in digital healthcare transformation… it’s massive, and much needed. As organizations adapt to new modes of care, demands on resources, and consumer expectations, payors and providers are eyeing opportunities to reduce costs, improve care, build awareness, and expand relationships. Need help getting started?

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Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

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Bankers: You spend like drunken sailors.

Jeff For Banks

At a time when so many banks are challenged to grow revenues, marketing expenditures represent 2.1% Now let''s assume you had this thirty mil to execute a strategy to build your bank for a sustainable future. Whatever that strategy may entail, could you not find the resources to fund it? of all operating expenses.

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ABA Uncon: It’s All About Marketing

Social Assurance

This time of year, we should be all packing our bags and prepping for travel to the ABA Bank Marketing Conference, but like most things in 2020, any plans you made all went out the window. In 2020, the ABA Bank Marketing conference was to be held on my home turf in Minneapolis.

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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. Resources are stretched thin, triggering frustration. To promote this kind of alignment, we work with leadership teams to define a vision for digital.

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Cisco Financial Services welcomes imimobile

Cisco

Limited time or technical resources to deliver on experiences clients want now. You already have a CRM, a Marketing Automation platform, or Call Center software. Automation is one of the essential parts of any digital strategy. Multi-channel orchestration with individual channel APIs.