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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
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Easing The Online Shift With Integrated Invoicing

PYMNTS

While FinTech innovation has opened up the doors for small- to medium-sized businesses ( SMBs ) to access more sophisticated solutions to manage money, software fatigue has business owners overwhelmed by a barrage of siloed systems. According to Yakov, before the pandemic, about 65 percent of The OLB Group's merchant base were not online.

Online 150
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Walmart’s Bonobos Cuts Staffers To Buoy Sagging Online Sales

PYMNTS

It started online and soon added stores where people could go and try on clothes and then place orders for them to be delivered. Our team of experienced retail and brand practitioners will supplement existing management in areas of digital strategy, supply chain and operations,” added Christian Feuer, managing director, of Go Global. . “Our

Online 100
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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The bottom line is this: most banks lack the true management leadership and operating disciplines necessary to execute successfully on digital. One of the fatal mistakes many institutions make is viewing digital as falling entirely within the domain of I.T. What Does a Digital Product Manager Do?

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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals.

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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. For these institutions, digital strategy should be focused on a disciplined allocation of resources and a management team obsessed with understanding performance, competition and the voice of the digital customer.

Strategy 158
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Walmart Finds Buyer For ModCloth

PYMNTS

“We believe that together with current management, ModCloth has the ability to become a stronger player in the premium fashion market, nationally as well as internationally,” Go Global’s Managing Director Jeff Streader said in a press release. The site failed to capture the sort of response that the company wanted.

Retail 129