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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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Creating a Deposit Advance Product to Boost the Customer Experience

Perficient

According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.

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Patterns of Customer Experience

Perficient

This is the first in a series of posts around patterns in customer experience as pertains to omni-channel customer service. A Customer Experience Pattern Language. Which brings us to Customer Experience as it pertains to omni-channel customer service interactions. Customer Experience Patterns.

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Return Season Hits Hard; Some Retailers See Bright Side Of Customer Experience

PYMNTS

With Mastercard putting a 49 percent tag on the eCommerce spike for the holidays, this year will be the toughest on record for handling what is a resource- and capital-intensive task. In fact, forward-thinking retailers are looking at the return process as a chance to create a positive customer experience.

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Customer Management Trends: Hyper-Personalization, Trust, & More

FICO

In case you didn’t get a chance to attend this year, here’s a recap of the top customer management experience themes and presentations. This means re-thinking legacy systems and breaking down silos that separate data and lines of business, in order to provide truly connected customer experiences.

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Building Better B2B Commerce Experiences with CPQ

Perficient

For manufacturers with complex customizable products with extensive variables, the rules of configuration for those products can be difficult to manage. Without a system to manage the cost effects of these various variables and maintain changes in those values, your business may be resorting to providing complex quotes manually.