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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Mobile payments can redefine the customer experience for unattended retail

Payments Dive

One of the best-attended educational sessions at the recent National Automatic Merchandising Association show in Las Vegas focused on how payment technology innovations — namely mobile payments — are impacting customer expectations.

Las Vegas 333
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Mobile payments prompt retailers, card networks to innovate

Payments Dive

Karen Katz, former president and CEO of Neiman Marcus Group, and Visa CEO Alfred Kelly shared insight, expectations and strategy during a panel talk at the NRF Big Show in January on boosting the retail mobile commerce customer experience.

Retail 272
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Small business mobile banking adoption higher than retail

Bank Innovation

consumers may be hesitant to adopt mobile payments, small businesses are more open to it. Power study reports that mobile banking adoption for small business owners has surpassed adoption for retail banking customers. Small Business Banking Satisfaction Study indicate that mobile banking […]. A recent J.D.

Retail 259
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How A Retail Incubator Could Produce The Next Big Innovation

PYMNTS

The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. This QR code can lead to a more expensive transaction and a less seamless experience compared to NFC.”. Customer Journey.

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Retail Innovation Has Changed — Can SMBs Keep Up?

PYMNTS

It’s not your father’s customer loyalty anymore. Still, it’s striking — or, perhaps, significantly hopeful, in a retail sense — that 65.4 percent of retailers have said they innovate to improve customer loyalty. Things have changed, though, he said — one reason why that innovation finding carries such weight. “I

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Commerce Uses Visuals To Improve Customer Experiences

PYMNTS

Don’t look now, but retailers and commerce are getting more visual with reality. the company that owns popular social media video platform Snapchat, to provide 5G content for users, including enhanced augmented reality (AR) experiences. Recently, Verizon announced that it’s partnering with Snap Inc., Fashionable Looks.