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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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10 Top Banking Podcasts You Should be Listening to

Abrigo

Other podcasts might be internationally based and of little interest to community financial institutions or credit unions based in the U.S. We have webinars , whitepapers , and other resources to make your job easier. Main Street Banking: A Podcast for Community Bankers 8. Banking Resources. Banking Transformed 2.

Community 195
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RILA On How United States Retailers Are Responding To Changing Privacy Rules

PYMNTS

Retailers are dutifully speaking with their payment service providers (PSPs) and industry partners to adhere to these shifts, but they must also keep their customersexperiences in mind. Personalized experiences require merchants to have access to data — a crucial resource in helping them distinguish themselves from competitors.

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Creativity Lives In The Age Of Contagion

PYMNTS

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. The participants were asked to pick from pay-per-click (PPC) ads, content marketing, social media marketing, and email marketing.

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Do you want a more engaged team? Here is an approach

Perficient

Gartner customer experience research shows the value of team engagement: Two-thirds of the drivers of customer satisfaction are due to “feel factors,” or how customers feel during and about their experience. See how your employees are promoting the company on social media.

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Car Vending Machine Company Carvana Goes Up Against Wall Street

PYMNTS

The analyst community balked at longer-term questions about the company’s liquidity even though 2019 was the company’s sixth straight year of triple-digit revenue growth with over 177,000 cars delivered and just shy of $4 billion in revenue. “We billion, on an 82 percent increase in retail sales. Garcia said the firm is in a good position.

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My Wish for Three Gifts for Bankers

Jeff For Banks

Although the magi's perils were greater and their journey quite significant than the modern day banker, I too see headwinds for community financial institutions, and wish for three gifts for them during this holiday season. The blaring horns about AI in the news and on social media is loud and frequent. But it's coming.