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Legacy Brands’ Retail Shelf Space Is Shrinking

PYMNTS

Legacy brands like Clorox and General Mills are facing increased competition due to store placement by retailers using their own data gathering practices to see what customers prefer to shop for and how they behave in stores, according to a report by The Wall Street Journal.

Branding 181
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Walgreens Follows Amazon And Walmart Into The Retailer-as-Ad-Agency Trend

PYMNTS

The hot new thing in “Big Retail” is offering in-house advertising on your website to your vendors – because why get paid only once on a purchase if you can get paid twice? In short, retailers get paid to place the ad, and then get paid again when the merchandise is sold. “We Enormous Potential.

Retail 216
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How Analytics Can Help Fashion Brands And Retailers

PYMNTS

What does it take for a fashion brand to stay on top of the trends? But not all brands excel at crawling the web for information relevant to their businesses. “A Historically, large retailers tend to move more slowly. Brands and retailers work on a global scale, after all. A lot of market data.

Analytics 162
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Digital Shift Gives Rise To DTC Brands

PYMNTS

Outside of the pandemic — if there is such a thing as outside of the pandemic — two stories have been the most compelling in retailing so far this year. The second is the rise of direct-to-consumer (DTC) brands. It also accelerated the rise of DTC brands, but not for the same reasons. The Rise Of DTC-Only Brands.

Branding 251
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Pop-Up Shops Fit Trend Toward Smaller Retail Spaces

PYMNTS

Retailers are looking to do more in smaller spaces, a trend that seems ready to increase during the holiday shopping season and beyond. Among the latest examples of that comes from kids’ eyewear retailer Fitz Frames , which offers face measurements via its mobile app, and a subscription commerce plan for consumers.

Trends 121
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The Trends Driving Retail Into The New Decade

PYMNTS

Change came from various areas for retail in 2019. Not the least of it involved artificial intelligence (AI), a big trend going into the 2020s. Retail merchandising was, at best, a hit-or-miss system in its heyday, Nextail CEO and Co-Founder Joaquin Villalba told PYMNTS in a recent conversation. Role of Data. Pricing Changes.

Retail 132
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Look To Gen Z For More Retail Trend-Setting

PYMNTS

So-called Generation Z is also driving much of the innovation when it comes to retail. To reach consumers on the hunt for offerings that are “clean and natural,” the retail chain rolled out its Everspring household brand. Gen Z Trends. As well, the brick-and-mortar retail shopping experience is still important to Gen Z.

Retail 148