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Facebook Uses Retail Data To Train Chatbots To Be Like Humans

PYMNTS

Facebook has launched, what it calls, a new way to train artificial intelligence (AI) in chatbots. The online news service reported Facebook revealed 13,000 human to human conversations across two retail spaces, furniture and fashion, were used as data for the training.

Training 177
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Online-Only Brands Come Of Age At The Right Time

PYMNTS

While a very real glass ceiling might be under assault in the political field, online-only brands that eschewed traditional methods of starting up are seeing themselves approach a limiting barrier of their own kind. Rather than be held back, though, more than a few brands are proving strong enough to break through.

Branding 100
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Perficient’s Bright Paths Program Welcomes 25 Women to Tech in Detroit

Perficient

Today, Perficient colleagues are excited to welcome 25 new women to the tech industry as the first Perficient Bright Paths training program kicks off at an online pop-up campus in Detroit! Perficient is proud to help #ChangeTheRatio in Detroit. Welcoming Women to the World of Technology.

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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. By giving a channel for this social proof use case, Instagram allows customers to interact and purchase brands that their favorite influencers represent. The statistics don’t lie.

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Using Communication To Make Your Brand Unforgettable in 2018

PYMNTS

This makes for a strong brand image that’ll remain on their minds. Your brand should exist everywhere your audience does and engage them wherever they’re comfortable. For example, well-known companies like Zappos and Amazon have a unique voice through which they deliver their brand message. All that’s left is to carry it out.

Branding 142
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Retail Pulse: Walmart Provides Health Career Path; Inspire Brands To Buy Jimmy John’s

PYMNTS

Brick-and-mortar retailers are expanding their efforts to provide customers with health and wellness services while taking steps to train their employees for healthcare roles. Beyond the training program, Walmart’s Sam’s Club is collaborating with multiple healthcare companies to offer discounts on routine care. billion to $43.6

Branding 101
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Creating Customized Fashion Online, And (Nearly) On-Demand

PYMNTS

For ultra-casual clothing, where fit isn’t a hugely important consideration and the price point is low enough, buying online was viewed as a reasonable option. market where consumers are trained to expect two-day or even one-day shipping , two weeks can seem like a really long wait. About half of all U.S.

Online 124