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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Brand Differentiation Step 1: Build an Employee-Centric Culture. Nubank is an example of what happens when you invest in your products in order to differentiate your brand.

Branding 221
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Facebook Uses Retail Data To Train Chatbots To Be Like Humans

PYMNTS

Facebook has launched, what it calls, a new way to train artificial intelligence (AI) in chatbots. The online news service reported Facebook revealed 13,000 human to human conversations across two retail spaces, furniture and fashion, were used as data for the training. Like furniture, assistants could sort by price, brand, color.

Training 177
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When Subscription Boxes Help Coaches Step Up To The Training Plate

PYMNTS

During his college career, he used various tools to challenge him during individual training outside of practice. Coaches start by selecting what level they train: youth, high school or collegiate. Coach Crates has teamed with nearly 30 brands. As analytics and technology have gotten more involved, Wodzis noted, so has training.

Training 159
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Retail Brands And FIs Move Toward Digital Offerings

PYMNTS

The news about Nike ’s fourth-quarter earnings announcement focused on what would be a large loss at any other time, but the real story is a full and dramatic reposition of a top global brand toward “ digital 3.0.” 5M: Approximate number of workouts on the Nike Training Club app per week in April.

Branding 141
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With EVERFI training partnership, Zelle focuses on Gen Z

Bank Innovation

Early Warning Services, the bank-owned company behind peer-to-peer payments service Zelle, is on a path to position the brand as part of a solution to financial health challenges, particularly among Gen Z users. Its latest move is a partnership with education company EVERFI, announced Thursday.

Training 170
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Technician Training

ATM Marketplace

Technician Training - ACG's technician training covers all major ATM brands such as NCR, Nautilus Hyosung, and Diebold.

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Yum! Brands Adapts To COVID-19 With Contactless Delivery And Digital Technology

PYMNTS

Brands CEO David Gibbs said the firm saw early signs of recovery in markets first impacted by the coronavirus and stabilization in other places. Globally, Pizza Hut had seen a mass shift in brand messaging focusing on contactless services, food safety, team member safety and giving back to the community,” Gibbs said. All told, Yum!

Branding 141