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5 Consumerism Tips for Healthcare

Perficient

And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business (B2B) sales are being rewired around customers and end users.

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It’s a Program, Not a Project: Designing Websites for Accessibility

Perficient

Designing with accessibility in mind creates a better site/experience for all users. An accessible site can bring in additional customers and provide brand differentiation from your competitors. An accessible site can also tie in and reinforce your company’s brand values. Accessibility Belongs in the Design Phase.

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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. You can view the webinar on-demand by going to The Financial Brand site at this location.

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YouTube Continues to Dominate the Video Results in Google

Perficient

This is the second time we’ve done a study on video rankings in Google and YouTube (see the first study here ). Here are the top findings and takeaways from this year’s study: YouTube videos dominate the videos rankings within Google. This post covers: How YouTube videos dominate the top videos in Google’s results.

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Mobile Order-Ahead Sector Goes All-In On AI

PYMNTS

Advanced AI means reducing chargebacks, saving inventory, maintaining brand loyalty and spending more time managing the lunch rush than worrying about fraud.”. To illustrate how AI adoption is playing out in the field, the November Mobile Order-Ahead Tracker® contains a deep dive on the efforts of the Colorado-based Boston Market chain.

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Are Retailers Missing Out On ‘Supershoppers?’

PYMNTS

If the latest The State of the Mobile Experience Report from PointSource is any indication, then merchants may still have a long way to go. The study revealed that the majority of key influencers and decision-makers across industries admitted their company’s mobile experience does not meet user expectations.

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Restaurant Ordering Apps, Cloud Technology, Cash Hoarding Top This Week’s News

PYMNTS

The drop in the stock market has led some banks to run out of big bills as clients reportedly arrived take as much money out of their accounts as they could. It takes effort to balance seamless-but-fraud-free user experiences. Can The New England Patriots Brand Survive Losing Tom Brady?