Social Assurance

OCTOBER 23, 2020

As a financial marketer, you probably know how difficult it can be to grow engagement on social media. Plus, with the levels of compliance surrounding financial marketing, most institutions involve multiple team members, with various levels of experience, to executive social strategies. Share Social Media Policies.

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PYMNTS

NOVEMBER 4, 2020

The latest earnings reports from Big Tech giants and social media platforms show that advertising spend is through the roof at present, after basically falling off the roof earlier this year. Even Facebook, with its advertising boycott turning out a boost for other brands in the space, saw its ad revenues jump in the latest quarter.

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social media New York Report Branding 176

Social Assurance

MARCH 30, 2018

The start of a new season should herald that start of new things for your brand – particularly launching on social media. We all know that social media is critical for a brand’s awareness. However, as with everything, there are certain codes of conduct for every brand to follow.

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social media Branding Video Analytics 12

PYMNTS

JUNE 15, 2020

Months of social distancing guidelines, stay-at-home orders and dine-in bans have crippled quick-service restaurant (QSR) revenue streams, with experts predicting the space will lose $240 billion by the end of 2020. The COVID-19 pandemic is creating immense restaurant industry ramifications.

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Social Assurance

OCTOBER 22, 2021

In this post, we’ll cover what content marketing is, what content can look like, where content lives, and how financial brands can use a content strategy to inform their marketing strategies. The many benefits of implementing a content marketing strategy are increased conversion, customer retention, brand recognition, brand loyalty, and more.

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Branding Marketing social media Marketing Strategies 15

Jack Henry

JULY 9, 2014

Seven and a half years later, my daily routine includes checking various social media platforms including Facebook, Instagram, Pinterest, Google+ and LinkedIn. It is safe to say that my opinions on social media have dramatically changed. Is your financial institution taking advantage of social media?

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social media Training Branding Resources 74

CB Insights

AUGUST 30, 2018

While the immediate impact is on the parenting and baby tech space, CPG and food brands looking to enter China have an opportunity here as well. If a CPG product is recommended by a popular parenting advice blog, it may be able to build brand loyalty and trust more quickly, as many already look to these platforms for advice.

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Branding social media Study Guidelines 42

Social Assurance

OCTOBER 25, 2019

Figuring out how to dress up your social channels is a lot like trying to find a Halloween costume. You may see another brand looking great, but when you try it on, it’s just not the same. This season, we’re here to help you avoid getting spooked by your social channels with tips and tricks for popular platforms.

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social media How To Video Branding 12

PYMNTS

NOVEMBER 28, 2016

Consider Spotify’s branded playlists or Alibaba recruiting its APASS members for marketing purposes. Both are clear and present branded campaigns — and they still draw crowds. But not every brand plays that way. They were also prohibited from offering media services for products “competitive or negative to cereal.”.

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Branding Millennials social media Marketing 100

Social Assurance

DECEMBER 6, 2021

Sometimes I think we overthink LinkedIn instead of viewing the platform as another channel to highlight our brand, celebrate our culture and connect with people. The three roles are your Financial Brand, Lender (mortgage and commercial) and Leadership. Up first, your Financial Brand. WHY LINKEDIN FOR YOUR FINANCIAL BRAND.

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Branding Video Resources Leadership 15

Jeff For Banks

SEPTEMBER 29, 2012

Susquehanna Bank and Arvest do an excellent job of this by posting guidelines directly on their blog sites. Banks who are holding out on blogging are missing an important tool to share their brand with prospective and existing customers. All fears about blogging can be put to rest. For more information, visit [link].

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social media Compliance Guidelines Groups 66

NCR

JUNE 20, 2016

Social media plays a huge role in this. So now that the guideline has been laid, how do you start to lay out the plan to reach and engage with Millennials? Retain – Establish brand loyalty. Millennials are characterized as individuals born between the 1981 to 2000 – making them 16 to 35 today.

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Millennials social media Guidelines Branding 40

Social Assurance

OCTOBER 18, 2019

While there’s no question that your financial brand should be active on Facebook, there’s often a lot of confusion around not only what to post, but how often to post. While Facebook is different for each brand, we’ve included a few helpful guidelines below to help your team strategize for your next content calendar.

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social media Branding Analytics Guidelines 12

NCR

NOVEMBER 24, 2016

There’s no mystery as to why: banks must navigate a veritable sea of regulations, including strict guidelines on how to communicate with customers and prospects. As one marketer recently wrote , “Every brand wants to expand into new and previously untapped markets. Times are changing, however. They’re Being Linguistically Authentic.

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Online Marketing Branding social media 40

NCR

JUNE 17, 2016

There’s no mystery as to why: banks must navigate a veritable sea of regulations, including strict guidelines on how to communicate with customers and prospects. As one marketer recently wrote , “Every brand wants to expand into new and previously untapped markets. Times are changing, however. They’re Being Linguistically Authentic.

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Marketing Online Branding social media 40

Banking 2020

MARCH 26, 2015

Furthermore, the CFPB is expected to give clear guidelines on using SMS, email, and social media in debt collections. A clear rule from the CFPB, no matter how restrictive the guidelines may be, means an open race to using digital media and its advantages: real time communication, 24/7 availability, data feedback and more.

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Industry Guidelines social media Technology 40

Social Assurance

SEPTEMBER 7, 2017

If you have a style guide in place, please ensure that you are operating within the specifications of the branding guidelines. While there are many design matters to consider when updating your profile photo, please be sure to consult with any branding guidelines you have before making any changes.

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Guidelines Compliance FDIC Branding 12

Social Assurance

SEPTEMBER 7, 2017

If you have a style guide in place, please ensure that you are operating within the specifications of the branding guidelines. While there are many design matters to consider when updating your profile photo, please be sure to consult with any branding guidelines you have before making any changes.

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Guidelines Compliance FDIC Branding 12

PYMNTS

MAY 1, 2020

Social media can show how much millennials and members of Generation Z love hiking, camping and other outdoor activities. An additional 29 percent said hiking was a good way to get pictures for their social media accounts. Facing Challenges In Enjoying The Outdoors. The White House urged the U.S.

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Millennials social media Retail Guidelines 141

PYMNTS

SEPTEMBER 12, 2016

There’s a (slowly) growing push among retailers, brands and even politicians to make advertising campaigns as true and transparent as possible. 4445 , that would allow the Federal Trade Commission to develop regulations and guidelines over the use of Photoshop and other image-altering tactics in ad campaigns.

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social media San Francisco Retail Branding 100

Fintech Labs Insights

OCTOBER 11, 2016

Social media & PR champion. can’t provide a flow of inbound leads to the agents; this is where established FI brands can leverage their standing in the community (within RESPA guidelines, naturally). Relationships with major local employers (eg. the traditional credit union model).

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social media Strategy Community Seattle 12

Lex Sokolin

JUNE 24, 2019

It yelled at me with its branding. Second, the color sticks out like the red alarms we all associate with a dopamine kick from our social media and smartphone interactions. The Encounter A neon red bike pulsated at me this weekend with its color. So I had to look?—?good good luck not seeing this thing! What is this contraption?

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Money and Payments

AUGUST 14, 2023

Ok, so you may have been reading a complex thread on social media about the European travel rule for crypto companies and the impact it has on fundamental rights to privacy and freedom to provide services. Politically banks couldn't resist cooperating for fear of being branded cooperative with terrorists. What is it?

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Regulation Data Maine Operations 36

Money and Payments

AUGUST 8, 2023

Ok, so you may have been reading a complex thread on social media about the European travel rule for crypto companies and the impact it has on fundamental rights to privacy and freedom to provide services. Politically banks couldn't resist cooperating for fear of being branded cooperative with terrorists. What is it?

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Regulation Data Maine Operations 36