PYMNTS

SEPTEMBER 9, 2020

You can get pushed onto your back foot, or you can ask yourself a really simple question, which is: ‘How does this serve me?’”. When retailers are thinking about how to adjust, she said, the first step is finding new ways to lean into those tried-and-true classics of creating the right customer experience.

Branding 220

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Bank Innovation

MARCH 7, 2019

Before Citizens Financial Group launched its digital-only banking unit, Citizens Access, last July, a team of bankers spent months intensely analyzing how customers might interact with a digital bank with no physical presence versus a traditional bank with a large network of branches.

Branding 170

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The Financial Brand

JUNE 19, 2023

Here’s How to Reverse That. appeared first on The Financial Brand. To improve customer experience, banks must commit to digital transformation, make CX a key focus & invest in differentiated CX strategies. Here’s How to Reverse That. appeared first on The Financial Brand.

How To 42

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PYMNTS

DECEMBER 20, 2017

However, customers recently have come to expect more from businesses in terms of service, forming a landscape that’s saturated with options, and thus hyper-competitive. Many businesses now compete solely on the strength of their customer experience. This makes for a strong brand image that’ll remain on their minds.

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FICO

SEPTEMBER 28, 2020

I’ll be participating in an excellent panel, “ Balancing Fraud Prevention & the Customer Experience ,” at the first virtual edition of CBA LIVE , the must-attend annual event for the retail banking industry. Having become a pro at Zoom meetings during the pandemic, I’m excited to up my game a notch this Wednesday, September 30.

Customer Experience 59

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NCR

SEPTEMBER 13, 2017

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. How to improve your customer understanding.

Customer Experience 80

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PYMNTS

SEPTEMBER 18, 2019

That means, among other tasks, helping to enable in-store retail associates to use the latest mobile technology — and that includes emerging 5G mobile network technology — to better serve consumers and offer a deeper customer experience. Transforming Retail. It’s a great time to be transforming retail,” Levene said.

How To 176

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Perficient

JUNE 24, 2020

It’s more important than ever for brands to invest in digital channels if they want to grow and expand at the speed of business. Join Perficient and Benchmade, a forward-thinking knife manufacturer, on Wednesday, July 15 at 2 PM ET for our webinar, Cutting Customer Experience Barriers Across B2B and B2C Channels.

North Dakota 332

North Dakota Customer Experience Strategy Branding 332

Gonzobanker

MAY 14, 2018

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. The post Financial Brand Forum 2018: 7 Takeaways in 7 Minutes appeared first on Gonzobanker. Digital First Now!

Branding 127

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The Financial Brand

NOVEMBER 24, 2023

This article How to Use AI to Remove Financial Friction for Persons with Disabilities appeared first on The Financial Brand. How AI can help fix that. This article How to Use AI to Remove Financial Friction for Persons with Disabilities appeared first on The Financial Brand.

How To 38

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PYMNTS

MAY 14, 2020

In a recent conversation with PYMNTS’ Karen Webster, Miller discussed the impact of shifting buyer habits on merchants’ digital sales strategies, with optimized back-end payment processes essential to delivering a powerful customer experience on the front end. Brand Loyalty’s Surging Importance.

Payments 169

Payments Branding Customer Experience Strategy 169

The Financial Brand

OCTOBER 12, 2023

This article When Customers Ghost You: How to Combat “Silent Attrition” appeared first on The Financial Brand. Q&A: MeridianLink's Devesh Khare explains how banks can leverage data and technology to stop customers from drifting away amid intensifying competition.

How To 34

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Digital Growth Institute

MAY 2, 2022

Did you know two-thirds of all customers can’t remember the last time a brand exceeded their expectations? Particularly in the pandemic era, people are feeling disconnected from even their favorite brands. For financial brands, it’s time for a new approach that takes the customer experience from ordinary to extraordinary.

Customer Experience 17

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The Financial Brand

NOVEMBER 30, 2023

This article How to Close the Gap Between Consumer Needs and Your Marketing Strategies appeared first on The Financial Brand. Banks and their customers are both navigating turbulent times. This article How to Close the Gap Between Consumer Needs and Your Marketing Strategies appeared first on The Financial Brand.

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The Financial Brand

FEBRUARY 4, 2022

Typical consumer (and employee biases) often derail sales and hurt customer experience. The post How to Overcome the 5 Most Common Obstacles to Growth in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Understanding them is the key to counteracting them.

How To 36

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PYMNTS

JANUARY 22, 2019

In a new PYMNTS interview, Karen Webster and Rich Stuppy, chief customer experience officer at Kount , talked about all the recent digital and mobile strides that QSRs have been making — and why they are still behind the curve when it comes to protecting their technology, customers and brand reputations from online criminals.

How To 144

How To Fraud Online Mobile 144

The Financial Brand

MAY 14, 2023

This article Banking’s Data Privacy Paradox: How to Find the Middle Way appeared first on The Financial Brand. Consumers are aware of data privacy risks, but they continue to share personal information hoping to get improved experiences.

How To 33

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Perficient

FEBRUARY 4, 2021

Designing with accessibility in mind creates a better site/experience for all users. An accessible site can bring in additional customers and provide brand differentiation from your competitors. An accessible site can also tie in and reinforce your company’s brand values. Using text instead of images when possible.

UX 531

UX Guidelines Compliance Study 531

The Financial Brand

AUGUST 6, 2023

This article How To Win Over the 45 Million Customers Most Banks Neglect appeared first on The Financial Brand. The experience of a student seeking her first credit card shows how banks can do better by those with little to no credit history.

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South State Correspondent

MAY 25, 2022

It is no surprise that these banks not only have higher customer experience performance but have a higher return on equity numbers. A better customer experience means less churn, a longer account life, more repurchases, more cross-sell, lower operating cost, greater trust, and more forgiveness.

Customer Experience 195

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Perficient

FEBRUARY 1, 2021

When done correctly, chatbots increase efficiency while also delivering better customer experiences. While there are OEM-to-dealer complexities to consider, this AI advancement can help solve challenges automotive companies and their customers face every day. Transition from Brand Site to Dealer Site. Servicing/Ownership.

Strategy 409

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Perficient

OCTOBER 26, 2022

Many are struggling to make their dollars stretch and are looking to their financial institutions for guidance on how to better manage spending and stay afloat financially. Rewards-based programs are a fantastic area to start for banks striving for a more personalized, customer-centric approach. Eliminate overdraft fees.

Data 275

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PYMNTS

JANUARY 22, 2019

In a new PYMNTS interview, Karen Webster and Rich Stuppy, chief customer experience officer at Kount , talked about all the recent digital and mobile strides that QSRs have been making — and why they are still behind the curve when it comes to protecting their technology, customers and brand reputations from online criminals.

How To 108

How To Fraud Mobile Online 108

Perficient

JUNE 15, 2020

An effective conversational marketing strategy can: Create a more authentic human experience with your brand. Inform you about your customers’ intentions and interactions. Improve user satisfaction via a more personalized experience. How to Get the Conversation Started. Shorten your sales cycle.

Meeting 443

Meeting Marketing User Experience Marketing Strategies 443

The Financial Brand

FEBRUARY 19, 2023

This article Customer Engagement at Credit Unions Is Slipping: Here’s How to Reverse the Trend appeared first on The Financial Brand. Credit unions' advantage in customer engagement is shrinking. Gallup research suggests three strategies to reverse this troubling trend.

Trends 32

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PYMNTS

AUGUST 10, 2017

We now have three brands under us – UAE Exchange, Xpress Money and via a shareholder vehicle, Travelex. It becomes embedded into a broad range of customer experiences. Technology disruption will remain a constant in our markets, and going forward we need to look beyond improving experiences at stores or merely adding apps.

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PYMNTS

OCTOBER 20, 2020

The company sees an opportunity as SMB retailers and other brands struggle to grow in the age of Amazon , because their commerce platforms require too much time and money for retailers to deliver great customer experiences. In the past, it’s been the people who know how to run the business versus the technologists.

Retail 238

Retail Branding Technology Tools 238

PYMNTS

JULY 29, 2020

That would be terrific news, Kount Chief Customer Experience Officer Rich Stuppy told PYMNTS in an interview, except for one thing: fraudsters love seeing consumer-centric innovations because those present fresh access points for ill-gotten gains. First, find a way to invisibly let the best customers through with no friction.

Fraud 216

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PYMNTS

JUNE 5, 2020

It can be what we would call hard fraud or more mundane issues, such as providing a low-quality experience, not delivering on time or delivering the wrong product,” he noted. The sloppy merchant who simply builds a weak customer experience can be brand-damaging.

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The Financial Brand

AUGUST 4, 2021

When lifetime value (LTV) is taken into account, digitally acquired customers can prove to be high-value relationships. The post How to Boost Customer Lifetime Value in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

How To 38

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PYMNTS

FEBRUARY 24, 2020

But experiential marketing is also a customer-centric strategy intended to drive customer retention and strengthen the bond between retailer and consumer. According to a recent report from Forrester and Adobe , brands defined as “experience-driven” grow at a clip of 19 percent per year, compared to 13 percent for others.

Retail 210

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The Financial Brand

MARCH 21, 2021

The post How to Build a Data Culture that Supports Digital Banking Transformation appeared first on The Financial Brand. Competing with data and analytics requires financial institutions to build a data-driven culture with top leadership support.

Digital Banking 43

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PYMNTS

JUNE 16, 2020

As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. Popwallet’s technology will enable David’s Bridal to provide shoppers with connected and personalized experiences with dynamic coupons, rebates and offers, among other elements.

Mobile 169

Mobile Marketing Marketing Automation Customer Experience 169

PYMNTS

SEPTEMBER 1, 2016

Sharma is a retail veteran with stints at Apple, Walmart and Williams-Sonoma, where he helped transform delivery and logistics into a critical part of the customer experience. That experience is often undersold and often ignored. And when it comes to customer experiences, consumers will expect more visibility and transparency.

How To 101

How To Retail Customer Experience Online 101

The Financial Brand

SEPTEMBER 22, 2021

Detailed roadmap for marketers shows how to build a compelling case for adding financial calculators to a bank or credit union's website. The post How to Increase Personalized Engagement (and Sales) on Bank Websites appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

How To 32

How To Banking Trends Analysis Trends 32

South State Correspondent

DECEMBER 8, 2023

This conference is crucial because it provides insight into small business banking and has a good mix of essential banking-focused topics with a heavy emphasis on the customer experience. However, banks differed in how to get there. A bank can build a brand that will slow margin shrinkage down, but it will not stop it.

Conference 195

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PYMNTS

NOVEMBER 16, 2020

But a lot of them are not so great at the technology and understanding how to actually build pages and handle the front end as well as the back end of their business. If brands want to get online, and you want to have something that looks bespoke, that’s typically going to mean paying a developer or paying an agency quite a bit of money.

Retail 226

Retail Regional Branding Tools 226