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How Chubbies Went From A Cult Fave To A Highly Imitated Brand

PYMNTS

There are brands that claim to take the customer experience to the max — and then there are brands that redefine what exactly the max means. Chubbies takes its customer community seriously, and it makes it very clear that this is well beyond a marketing ploy. Chubbies is among the latter. As a result, the 5.5

Branding 107
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Adidas Reinvents The Pop-Up As Collaborative Creative Space

PYMNTS

“Pop-In@Nordstrom is all about introducing our customers to the best of what’s out there, and we are excited to partner with a like-minded brand like Casper that leads with innovation and a strong customer experience,” noted Olivia Kim, Nordstrom VP and author of the pop-in concept. 2 and will end on Aug.

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How Boutique Trucks Are Bringing New Meaning To Fast Fashion 

PYMNTS

According to Kenny Lao, co-founder of New York’s Rickshaw food truck, social media in general (and Twitter in specific) was blowing up in a good way, while the U.S. But once they’ve had the experience and found they enjoyed the novelty and the unique customer experience, most come back. And many bring a friend.

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From Retail Bricks To Online Clicks, Sans Inventory

PYMNTS

In the latest installment of The Matchmaker Is In, PYMNTS’ Karen Webster and David Evans sat down (virtually, of course) to discuss the ways companies can sell across several marketplaces online with RevCascade CEO Josh Wexler. But it is the retailer, said Wexler, “who remains in total control” of the customer experience.

Online 100
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The Buyers: Omnichannel Customer’s Impact On Retailers

PYMNTS

Connecting with consumers has seen a significant change over the course of the past few decades. Between 2015 to 2016, consumer expectations for multiple purchase options grew from 61 percent up to 74 percent according to Retail Systems Research’s 2016 Customer Experience/Unified Commerce Benchmark Survey.

Retail 137
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70 Percent Of Merchants Use Progress Bars To Drive Checkout Conversions

PYMNTS

It allows customers to pull in credit card, billing, and shipping info they’ve stored on the social media sites. More consumers are looking for ways to earn points toward future purchases, as evidenced by brands’ 64 percent increase in loyalty programs from last year. And, of course, all of the parts in between.

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Trust And Speed Light A New Path To Omnichannel Retail

PYMNTS

The webinar featured Karen Webster from PYMNTS and Amy Parsons, senior vice president of global acceptance at Discover Financial Services and its payments brand, Discover Global Network. Of course, that also means, as Parsons pointed out, that when such consumers are ready to buy something, they are ready to buy it, no matter where they are.

Retail 137