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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

For inspiration in banking innovation, we often look to other industries. Honkook Kim and his Gentle Monster Brand is a perfect example. With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank.

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Innovation Versus Cost Management

Alex Jimenez

In late 2022, as the US unemployment rate hit a nine-year high, bank executives met to discuss changes in their strategy. One executive told me that while he still supported innovation, it would have to wait. Pausing Innovation This was on my mind when reading this article about Nike’s innovation woes.

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Key takeaways from ThinkBIG 2024: Insights for banks and credit unions

Abrigo

Takeaway 2 The panel encouraged banks and credit unions to change their approach to compliance and technology, getting compliance involved sooner in new initiatives to encourage safe innovation. Takeaway 3 Attracting new and younger customers is a top priority for community financial institutions.

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Why community banks should partner with fintechs

Independent Banker

With consumer expectations seeming to evolve faster every year, community banks could consider partnering with a fintech to keep up with technological innovation. Swashbuckling, nimble, well-funded and unapologetically entrepreneurial, fintechs are offering innovations that allow community bankers to dream big in a host of ways.

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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

Then, in a twist of innovative thinking, Ogilvy, the famous ad firm, was brought in. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution. Parties vested in your bank’s success abound in your community.

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Beautycounter Embraces D2C Innovation With Purpose

PYMNTS

No matter how innovative they are, companies still need to get paid. And not many companies this year have combined business model creativity with payments innovation more than Beautycounter. We’ve listened to our community and their requests for different payment options – more and more retailers are offering this as an option.

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Driving STEM Education and Career Opportunities through the Perficient Bright Paths Program

Perficient

As a leading digital consultancy with more than 4,500 global colleagues, Perficient is committed to expanding the expertise of each colleague and creating more opportunities for career growth in the communities where we live and work. We recognize that the responsibility to help drive equity throughout the broader industry falls on us.

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