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Commercial Card Innovation Puts SMBs In The Spotlight

PYMNTS

Smaller companies were the focus of innovation in the commercial card space this week thanks to new cards designed for small and medium-sized businesses (SMBs). American Express, Amazon Rollout Card For UK SMBs. American Express, Amazon Rollout Card For UK SMBs. US Bank Instant Card Connects With Concur Expense.

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Sensory Branding: Right Scent, Right Time?

PYMNTS

Sensory branding is having a moment. These are some admittedly “out there” examples of sensory branding, which is popular lately for several reasons. Supplementing the “sight” of marketing and branding with a taste or a sound creates an entirely new set of tools to attract consumers. Mastercard also has its own sound.

Branding 202
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Through travel and e-commerce perks, N26 is pitching itself as a lifestyle brand

Bank Innovation

N26 is building out its perks ecosystem, adding partnerships with new brands at a rapid clip. This month, the company partnered with scooter rental company Lime and online travel platform Booking.com to offer added rewards to customers who transact using their N26 debit cards.

Branding 221
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Blackhawk Network Teams With Kroger On Gift Card Curbside Pickup, At-Home Activation

PYMNTS

Kroger customers can now expediently and simply order gift cards for curbside pickup in addition to their supermarket items at 1,900 of the chain’s locations throughout the nation, according to a Monday (Dec. 21) announcement from Blackhawk Network.

Cards 159
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Why Invisible Will Make 2020’s Payments Innovation Roar

PYMNTS

Two hundred and seventy-four years later, those words are the perfect framework for understanding what will define the next decade of innovation in payments and any ecosystem that touches it. Sometimes those innovations disrupted old models and players; other times they made them better and more efficient. The Invisible Innovators .

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BankBazaar Turns 15: Celebrating a Decade and a Half of Innovation and Diversity

BankBazaar

With this innovation, customers could complete the Know Your Customer (KYC) process online, swiftly and effortlessly. New Launch Party with Co-Branded Credit Cards 2021 was a year of celebration as BankBazaar joined hands with YES BANK and RBL Bank to introduce co-branded Credit Cards. Kumar , Kerala 3.

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Video Content Creates Digital-First Brand Loyalty

PYMNTS

That influx of users new to digital paths and processes has created pressure in the market for brands to leverage video content. After all, many consumers have learned that it’s more convenient to have groceries delivered or conduct 80 to 90 percent of their banking transactions online or via mobile.

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