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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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Community banks are thriving in Texas

Independent Banker

With the record growth of San Antonio, Houston and Austin, southern Texas is becoming a hub for business. Here’s how four community banks are thriving in this environment. The state is growing an impressive technology roster, for example. Photo by Dennis Burnett. By Mindy Charski. The Houston metro took the 10th spot with a 20.3%

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Lime Raises $310M For Micromobility Expansion

PYMNTS

Micromobility is a rapidly growing market that is here to stay, with millions of riders using e-bikes and scooters to commute,” the company said. The new funds will give us the ability to expand into new markets, enhance our technology, strengthen the team and pilot new opportunities. billion, according to reports.

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5 New Year’s Resolutions For Any Sized Bank That You Must Get Right in 2023

South State Correspondent

While the current growth rate needs to be left to each bank based on their capital cost, market, and risk tolerance, the general guide is that growth should be in the 3% to 5% range for this year. When offering a higher money market or CD rate, the direct damage done to cost of funds is often the least of a bank’s worries.

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Bringing Luggage Storage Into The Digital Age

PYMNTS

Pricing and Target Market. The company’s target market, Korbel said, runs “the gamut.” They’re “the fabric of all these different communities” in all these major cities, he noted. He said cities that allow scooters to thrive are a “nice indicator” as a good market for the platform. It will also serve older audiences.

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Who Will Use Self-Driving Cars?

PYMNTS

Ford Motor Company recently chose Austin, Texas as the next city to test and deploy self-driving vehicles. Consumers are more receptive to automated vehicle technology in limited applications. The pilot involved residents of a planned community, which on the surface seems to be the opposite of Gen Z. And this is not a one-off.

Study 101
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Bankers: Is your strategy the same as your competitor?

Jeff For Banks

The Bank offers a wide range of deposit services including demand deposits, regular savings accounts, money market accounts, individual retirement accounts, and certificates of deposit with fixed rates and a range of maturity options. We believe we can effectively compete as a community bank in our market area and the niche markets we serve.

Strategy 101