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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in an interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. Content platforms can thus lose potential customers who might not have wanted to pay for subscriptions but who may have considered paying piecemeal for access to specific articles, videos or other media.

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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in a recent interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. Kaufman likens the personalization of digital content to the customized shopping experiences on eCommerce retail sites.

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Physical Retail Isn’t Dead – The Physical Store Model Is

PYMNTS

It looks like we can finally have a serious conversation about the impending collapse of physical retail in the U.S. All it took was a 160-year old retailer and a $34 billion kick in the stomach to the retail sector to get everyone’s attention. retailer, Sears, which found itself standing at Chapter 7’s front door.

Retail 198
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Data – The Lifeblood of Intelligence Automation

Perficient

This article breaks down how data powers intelligence automation. If the tools we use for intelligence automation are not built around our customers, we will not be providing a truly personalized user experience. Let’s take a quick dive into the data-driven universe of AI (i.e., intelligence automation).

Data 491
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Getting Started On Embedded Finance

Perficient

It was a 1970s version of a retailer offering a financial product – credit, to enable sales and, if mom didn’t pay the charge in full at the end of the month, increase profits on the transaction via charging interest. Embedded Finance and Blockchain .

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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

Overcoming Hurdles and Driving Results In this series of articles, we will explore how Optimizely tools can help businesses overcome these hurdles and drive results. Lack of insight on how to maximize the return on their investments in new technologies, minimize risk, and ensure that their new products will truly contribute to their success.

Tools 251
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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Ecommerce has always been about delivering the desired user experience and tailoring site features and workflows to the exact needs of the customer, and more specifically, in a place that they already are: the internet. While that experience is commonplace today, it’s going to drastically change in years to come.