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Perficient Included in Gartner’s 2020 Marketing Technology Vendor Guide

Perficient

Perficient was recently included as a marketing technology integrator in Gartner’s Marketing Technology Vendor Guide, 2020. According to Gartner’s CMO Spend Survey 2020-2021 , marketing technology currently accounts for 26% of budgets – a larger percentage than media, in-house labor, and agencies.

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CRE risk management: Navigating hazards and opportunities

Abrigo

Stress testing, monitoring are essential Financial institutions should challenge assumptions about CRE risk while also watching for red flags as they manage the CRE portfolio. Takeaway 2 Advisors recommend that financial institutions look behind some of the headlines and examine their own markets before ruling out CRE altogether.

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How data and analytics can improve pricing in fixed income markets

American Banker

Lisa Schirf, managing director and global head of data and analytics at Tradeweb, on using AI to build price prediction models for fixed income markets.

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Deep Dive: Digital-First Banks Harness The Power Of Data Analytics

PYMNTS

One of the most powerful tools in the financial sector is data analytics. Big Data analytics reached a market valuation of $29.87 Data analytics can give banks valuable insights into their customers’ financial lives and help them offer tailored financial products. What is Data Analytics?

Analytics 237
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Analytics Firm Dun & Bradstreet Launches IPO

PYMNTS

Analytics firm Dun & Bradstreet has launched an initial public offering (IPO), with Goldman Sachs & Co. Morgan and Barclays acting as joint lead book running managers, a press release says. The companies that do best in the current market might end up being young, tech-driven ones like insurance firm Lemonade.

Analytics 232
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MatrixCare Targets Niche Healthcare Market With Analytics Tool

PYMNTS

MatrixCare, a technology provider with a targeted focus in the healthcare industry, is rolling out new data and analytics solutions for its clients. On Thursday (June 29), the company announced the availability of two new solutions, MyAnalytics and MyData, available through the MatrixCare Analytics Suite of offerings, for this niche market.

Analytics 162
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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. With the Web Push Notifications for Sitecore Module, available on github , you can manage Web Push Notification campaigns directly in Sitecore. Sending Notifications.