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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

Although CU members want innovation in member loyalty and rewards, most credit unions are not delivering these programs up to the desired standards. Credit union members’ high expectations when it comes to loyalty innovation do not necessarily make or break their banking relationships. Loyalty Innovation Strategies .

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Payments 2016: The Year of Payment Innovation Via Predictive Analytics

PYMNTS

Here is the response from Joe DeCosmo, chief analytics officer of Enova International …. Payments 2016: The Year of Payment Innovation Via Predictive Analytics. This was the year for payment innovation through predictive analytics. Once identified, the ACH attempt is turned off, saving customers overdraft fees.

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How Can Automakers and Suppliers Win Over Customers With Digital?

Perficient

McDonald’s took these recommendations and rolled out innovative digital self-order kiosks, updated dining experiences with an app to order, and then announced they would implement a trial phase for a loyalty program in Arizona in later years. When McDonald’s began to see a decrease in sales, they stepped back and listened to the customer.

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eCommerce Brands Find A Home At The Mall

PYMNTS

Digitally-native brands are testing the brick-and-mortar retail waters, and, now, new malls are set to have entire spaces designed around them: Hudson Yards, which is under development in Manhattan by the Related Companies and Oxford Properties Group, will reportedly house a dedicated floor for these brands called The Floor of Discovery.

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Perficient Interviewed for Forrester: The Future Of Insurance

Perficient

Perficient’s insurance experts, who were interviewed for this report, echo this sentiment, emphasizing the need for insurers to embrace innovation to stay relevant. These insurers grapple with challenges such as customer retention and brand recognition, underscoring the growing importance of AI solutions for their success.

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Mastercard Talks Securing Innovation, And Innovating Security

PYMNTS

In financial services today, security and innovation can work with each other, and against each other. FinServ cybersecurity is, of course, a prime target for innovation. The pace of innovation focused on consumer experience is showing no signs of slowing down. from EMVCo and “PIN on Glass” from the PCI Council.

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How J.Crew, H&M, Others Push Hard On Payments Innovation, Loyalty

PYMNTS

In a bid to increase loyalty, merchants are driving innovations in their stores. The clothing retailer is hardly alone, as 85 percent of merchants say that they innovate to stay competitive, according to the PYMNTS Retail Innovation Readiness Index , while 77 percent say they use it to drive sales.