Remove 2018 Remove Marketing Remove Retail Remove social media
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Luxury Fashion Brands Outspend Smaller Rivals On Social Media

PYMNTS

Luxury fashion brands like Christian Dior, Louis Vuitton and Gucci are upping their social media game, especially on Instagram, and pouring real money into efforts to court young shoppers, according to a report by Reuters. Now, with every type of social platform, you need different types of videos, of pictures.

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Social Shopping Struggles With The Burden Of Potential

PYMNTS

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI. That’s up from 34 percent in 2018.

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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings.

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Bank Innovation Completely Overhauls 2018 Conference Agenda

Bank Innovation

In addition to fireside chats, startup demos, and general sessions, Bank Innovation’s 2018 conference has added a pre-conference workshop on how to build an innovation team, added even more time […].

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2018 Data Breaches: The List No One Wanted To Make

PYMNTS

According to the report, cybercrime touched nearly every sector throughout 2018, including those that may seem less obvious, like education or manufacturing — and for one obvious reason: the money. For example, Marriott , Facebook and a database marketing firm by the name of Exactis exposed the records of roughly 300 million people.

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Thoughts Of Holiday Retail Cheer Tempered By Memories Of Failure

PYMNTS

It’s the big stage for retailers, the holiday shopping season – when all the consumer world is watching (and, merchants and payments providers hope, buying more than they did last year). That’s not to suck any cheerful anticipation out of the 2018 holiday shopping season, during which U.S. percent year-over-year increase, to $124.1

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Economic Nexus Laws’ Unexpected Impacts On Restricted Substance Retailers

PYMNTS

State governments began rolling out economic nexus laws after 2018’s South Dakota vs. Wayfair ruling. These laws were meant to make online sellers face sales tax requirements similar to those for retailers with on-the-ground locations, putting both types of businesses on equal footing.

Retail 109