Remove 2011 Remove Marketing Remove Online Remove social media
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Five Key Takeaways From Poshmark’s IPO Filing 

PYMNTS

Social media-focused clothing reseller Poshmark became the latest platform company to file for an initial public offering (IPO) this week, hoping to catch an IPO wave that saw big first-day pops recently for Airbnb and DoorDash. In doing so, we bring the power of community to buying and selling online.

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China’s Recommerce Market Heats Up

PYMNTS

Venture capitalists are funding new entrants to the field, and features like authenticity guarantees, postings to social media, the use of data and post-sale services could propel the industry forward, according to a new report from Fung Global Retail & Tech. Smaller firms are growing quickly and making gains in the market.

Marketing 100
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Poshmark IPO Puts Spotlight On reCommerce

PYMNTS

The social media-focused platform company’s business model is simple: it’s a retail destination for consumers looking to sell their second-hand apparel and other goods or pick up desirable designer items for fraction of the price. Unique to Poshmark are social media aspects like the ability to share “likes” on favored items. “We

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How Chubbies Went From A Cult Fave To A Highly Imitated Brand

PYMNTS

Chubbies takes its customer community seriously, and it makes it very clear that this is well beyond a marketing ploy. Though they entered the working world to take on tech, retail and finance, the passion never died and by 2011 they were ready to start living the dream. Chubbies is among the latter. As a result, the 5.5

Branding 107
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Bitcoin Daily: German Crypto Firm Shuttered After Pyramid Scheme Accusations; People’s Bank Of China Denies Bogus Announcement Of Stablecoin Launch

PYMNTS

Founded in 2011 by Harald Seiz, the firm offered online purchases of “cryptonyzed gold” tokens, offering customers a commission to sign up other “affiliates.” German cryptocurrency company Karatbars has been ordered to stop doing business after being accused of running a pyramid scheme. And the U.S.

DC 100
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Auld Lang Syne: Remembering Social Media Milestones

Social Assurance

Though it’s now primarily used as a music and culture site, Myspace was one of the first social media networks that allowed personal profiles. 2010: Instagram launches as a photo and video-sharing social media network. 2011: Snapchat, a multimedia messaging app , was launched.

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Newegg Masters The Art Of The Pivot

PYMNTS

In 2011, Newegg launched a marketplace model where other sellers accessed its eCommerce platform. It functions as both an omnichannel contact center solution for suppliers as well as a social media monitoring service. The company followed the D2C announcement with the debut of another new service last week called Newegg Bridge.

Branding 141