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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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Facebook Hit With Fine From UK’s Information Commission Over Data Handling

PYMNTS

after the Information Commissioner’s Office ( ICO ) ruled that the social media network operator was engaged in “serious breaches of data protection.” The data, which was processed from 2007 through 2014, was accessible to developers of third-party vendors without the Facebook users providing consent. .”

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A Trip Through eCommerce Past

PYMNTS

A new study recently released by the Pew Research Center looking at online shopping has shed an interesting light on how eCommerce has changed consumer behavior over the past decade-and-a-half. adults have made a purchase online, and 51 percent of consumers surveyed reported making at least one purchase using a mobile device.

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China’s Babytree Makes The Case For Contextual Commerce

PYMNTS

An IPO from an Alibaba -backed online platform is fueled by those connections, and also serves as an example of the rise of contextual commerce, even if that debut has not gone as expected. It’s easy to understand how an online platform such as Babytree could enable contextual commerce.

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Deep Dive: Why The Pandemic Is Pushing MENA Regulators To Upgrade Open Banking, Privacy Laws

PYMNTS

Consumers and businesses have been moving online in recent years, and regulators from the European Union to the Middle East and North Africa (MENA) region have worked to keep up with this migration. Consumers’ changing views are prompting MENA financial authorities to reexamine how their present regulations handle online privacy.

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Auld Lang Syne: Remembering Social Media Milestones

Social Assurance

Though it’s now primarily used as a music and culture site, Myspace was one of the first social media networks that allowed personal profiles. 2007: The “#” first appears on Twitter and its name is changed among younger generations forever from “pound” to “hashtag.”. Consider 5-8 (per post, respectively) on Instagram.

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Are Paper Catalogs Really Having A Moment?

PYMNTS

The 100-page catalog would arrive near the end of October for kids to look through and create wish lists before December — filling, perhaps, the void left by Toys R Us when it went out of business (in part because of competition from Amazon and other online retailers). Online retail accounted for 53.7 billion in 2007.

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