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Investing in America: 7 Strategies and 7 Tactics That Can Drive Business

South State Correspondent

The various programs are wide ranging, complicated, and impactful which is why now is an excellent inflection point to provide financial advisory to both your retail and commercial customers. In this article, we breakdown the details and discuss seven strategies and seven tactics banks use to set themselves apart.

America 195
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Data-driven strategies for banks and credit unions: Start here

Abrigo

Takeaway 3 What periodic monitoring of performance against strategy will provide the best gauge of whether the strategy is working? Finally, periodically assessing performance against institutional strategies creates a method for measuring success so leaders can pivot or seek more insight before plans get off track.

Strategy 195
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Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

For retailers, the fourth quarter of 2020 is likely to see a media blitz that will make other years pale in comparison. Unspent budget from big box retailers will be let loose as early as Oct. There are many critical aspects to SMB retail media strategy but two stand out this year: when to advertise and where to advertise.

Retail 169
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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals.

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Customer Retention Rules Reopening Strategies

PYMNTS

Customer loyalty continues to be a recurring theme this week as retailers look to reopen and the latest monthly sales report shows another double-digit plunge. The solution also enables retailers to create marketing campaigns that are triggered whenever repeat customer behavior or presence is detected.

Strategy 140
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Major Core Vendors Are Failing Regional Banks

Gonzobanker

Rapid consolidation in the banking industry is creating a growing band of regional banks that find themselves stuck in a solution provider market that isn’t fully capable of serving them. FIS has captured a dominant share in the regional banking space with its IBS core platform (formerly Metavante).

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Early Days: AI Shows Promise And Limitations For Retailers

PYMNTS

Start creating more customer data to feed the algorithm and then you too can join the artificial intelligence (AI) retail revolution. Retailers can engage with an “AI lite” strategy that produces lookalike customer data and a level of predictive analytics. But the present and future of AI in retail is much richer.

Retail 203