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With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

A company that operates quietly in the background of popular financial apps and platforms is taking steps to become more visible.

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The Evolution Of eBay’s Global Payments Strategy

PYMNTS

Many businesses today see selling products in new markets as a growth opportunity. Expanding into a new market — even one as geographically close as Mexico, for example — would present a number of logistical hurdles that many businesses may not be equipped to handle. Appealing to a wider array of customers within the U.S.

Strategy 230
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Forrester Report Says Financial Services and Healthcare Are Our “Home Turf”

Perficient

Digital process automation (DPA) services help a company formulate their digital transformation strategy, improving their customer experiences, and addressing the organizational change management aspect of a project. Market Presence. Relevance to Forrester clients represented in inquiries and client consulting. Learn More.

Report 294
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Reimagining The Bank As A Technology Company

PYMNTS

Intimidated by the scale and cost of a massive technological overhaul, large financial institutions (FIs) may approach their digital transformation (DX) journeys gradually, targeting various areas of operations to modernize one-by-one. “Banks are technology companies,” Rio Tinto recently told PYMNTS. Preparing For The Future.

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Bye Bye Bougie: Curtsy Offers Closet Strategies For Gen Z

PYMNTS

Today, Curtsy has left its roots at Ole Miss and moved to California, where with the tailwind of $14 million in funding and the backing of Y Combinator , the company is refining its operations and looking to grow its target market. “So, So, we think a lot about, like, ‘How can we truly be everything for everyone?’” Oates said.

Strategy 192
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5 Consumerism Tips for Healthcare

Perficient

And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business (B2B) sales are being rewired around customers and end users.

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Mastercard Says Odds Favor Instant Payments For Online Gamers And Gamblers

PYMNTS

Consumers keep demanding a better, more convenient, seamless, secure user experience that makes their lives better. Which is why Mastercard’s path in the digital gaming space is pointed directly forward, as it’s a big market that is getting bigger by the day. “We And it’s a sound customer relationship strategy.

Online 276