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The Furniture Market Embraces A Hybrid B2B Commerce Model

PYMNTS

The B2B commerce arena is moving online at record speed as more business buyers seek to procure products and services the way they do in their personal lives. The furniture industry, for example, can be especially difficult to migrate to online platforms. A Hybrid Approach. But even those efforts may not be enough for some buyers.

Marketing 170
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Ally Financial Has Milennials to Thank for Its Impressive Retail Deposit Growth

Bank Innovation

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Ally Financial Inc.’s Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

Retail 170
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Banks Slow to Embrace Realtime Payments

Bank Innovation

Wrong, according Vinay Prabhakar, head of markets strategy, Payments at Finastra. EXCLUSIVE – When The Clearing House (TCH) rolled out realtime payments last November, one would think banks would quickly jump on that bandwagon, right? The problem, as it often is with big institutions, comes down to the bottom line. "We

Payments 186
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Direct-To-Consumer Firms Rethink Facebook Advertising

PYMNTS

Ten direct-to-consumer companies recently surveyed by Digiday all said their marketing plans are relying less on Facebook, as focus and dollars shift to other online marketing channels — and that includes Instagram , owned by Facebook. The trend comes at a time when brands are facing other changes on the social media site.

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Virtual Reality Gains Traction In Retail

PYMNTS

Location-based virtual reality (VR) startup The Void is partnering with mall operator Unibail-Rodamco-Westfield (URW) to open 25 new entertainment outposts in the U.S. The eCommerce operator hopes to increase purchases of furniture online via a recently launched feature dubbed Amazon Showroom that takes advantage of virtual reality tools.

Retail 192
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Why The Goldman-Amazon Bet On SMB Lending Is No Sure Thing

PYMNTS

Smaller firms, which have to juggle lumpy cash flow, may use credit as a way to keep operations, well, operating, as they may see payment terms stretched by customers (especially if they operate across lengthy supply chains). It’s not a one-off process, either.

Lending 146
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Hyper-Personalization + Prescriptive Analytics for Customer Offers

FICO

The win comes from consistently standing out from the competition with pre-emptive, competitive, attractive offers that you assign in real-time via omnichannel communications strategies. Personalization can mean many things, such as inserting the name of the client/ consumer to individualize digital marketing. by Barry Honeycombe.