Remove Management Remove Marketing Remove Marketing Automation Remove Mobile
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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

Web Push Notifications are supported by all modern desktop browsers and Android mobile devices. With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. This goal will be used to trigger Marketing Automation.

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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Photo by Janimal Photography. Dick, Chairman and CEO, Mainstreet Bank.

Fintech 136
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Recovery Has Passed Us By – We Need Hospitals to Be Resilient

Perficient

Achieving these commitments will require clinical, marketing, and operations teams partnering more closely together and in a way they never have before. Revenue recovery efforts offered a necessary but insufficient first step – we urge you not to be complacent if you’re fortunate to have managed through a first wave.

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Adobe to Acquire Marketo: So What?

Gonzobanker

As banks and credit unions pour gasoline on their direct outreach, Adobe’s announced acquisition of Marketo shows us just how hot digital marketing automation is right now. For those not in the know, Marketo is a system vendor that automates lead management including email, mobile, social, digital ads, web management and analytics.

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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept. 6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains.

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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

Smaller banks and credit unions can bring unique value to the mobile ‘arms race.’ marketplace have made significant investments in their mobile applications centered around improving the client experience. Mobile app store ratings have gone from an average of 4.2 Make Digital Benchmarks and KPIs Visible.

Strategy 156
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Jumpstart Your Platform Selection and Avoid Lengthy RFP

Perficient

As you start to research what’s available in the market, you find that there are hundreds of potential systems, all at different price points and all that claim to be the best solution. Digital Asset Managment. Enterprise Content Management. Event Management. Master Data Management Platforms.

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