article thumbnail

Deep Dive: Keeping Up With Bridge Millennials’ Retail Impact

PYMNTS

Bridge millennials’ rise is changing the retail ecosystem ahead of the 2019 holiday season, but their impacts will continue to be felt in the year ahead. Bridge millennials are consumers aged 30 to 40 whose shopping and financial preferences straddle Gen X and millennial demographics.

article thumbnail

Millennials Will Lead The Voice Commerce Revolution

PYMNTS

For example, 76 percent of consumers reported making purchases during at least one of their daily routine activities, whether eating breakfast, commuting to work or sitting at their desks in the office. The number of consumers shopping for general retail items from home doubled and buying groceries at home tripled. For example, 84.7

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Melding Digital With Physical Rescues In-Store Retailing

PYMNTS

From where things stand in Q4 2020 it’s not hard to imagine physical retail going extinct. Noting the ways COVID has permanently changed retailing, CNBC recently reported , “As more and more stores go dark at the mall, some major retail executives are looking to grow outside of it — a tactic they hadn’t touted so publicly before.

Retail 252
article thumbnail

Physical And Digital Retail Unite For The New In-Store Experience

PYMNTS

Now there are signals that a physical retail rebound is forming up. presidential election in the rearview mirror and 2021 right around the corner, a new shift is underway: the slow but certain move back to shopping inside retail stores — an experience that people still crave for the experiential joy it brings. With the U.S.

Retail 261
article thumbnail

Holiday Rebound: Apparel Retailers Drive Sales With Flexible Payment Options

PYMNTS

This will not only help retail items be more accessible to more consumers but could help merchants bounce back from what may have been a rocky year in sales due to the pandemic. percent of millennials report being financially stable, compared to 79 percent of non-millennial consumers. In fact, only 20.7

Retail 194
article thumbnail

Airbnb: How To Win The $1.4T Battle For Millennials

PYMNTS

For example, studies show that one in every five millennials would abandon travel booking processes if their preferred payment method was not offered. Homesharing Platforms Vie For Millennial, Gen Z Travelers. Visit the Playbook’s feature story to find out how Airbnb is prioritizing payments for millennial loyalty.

article thumbnail

Reynolds CEO: Recreating Grocery’s Home Goods Aisle For The Millennial

PYMNTS

On Facebook , for example, Reynolds does a weekly campaign to show off unusual and creative uses for its products (did you know Reynolds aluminum foil can be used to clean the grill?). Moving On Millennials . However, the focus among millennials is particularly strong. All customers want convenience, of course.