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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

executives by Duke’s Fuqua School of Business shows that due to pressures brought on by the COVID economy “nearly 2/3 of companies are shifting resources to create better digital interfaces and more engaging digital experiences.”. Becoming digital is the best way to keep pace with changing market realities and customer expectations.

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[Podcast] What If? So What? Episode 3: What if You Could Do 5 Years of Digital Marketing in 6 Months

Perficient

The pandemic dramatically accelerated the evolution and maturity of digital marketing. As platforms, approaches, and channels have all shifted seemingly overnight, we have a new normal for changing your marketing strategy more rapidly than ever. Apple | Spotify | Amazon | Google | Stitcher. Episode Guest Profile.

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[Podcast] WISW Episode 5: What if You Could Deliver Anything as Soon as it Was Valuable?

Perficient

podcast , we interview Jeff Small, Director of Mobile Product Strategy at Perficient about the evolution of digital product management and how organizations can think about digital products as a transformational strategy. Apple | Spotify | Amazon | Google | Stitcher. Click The Player To Listen to Episode 5 Now.

Strategy 493
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Perficient Launches New Business Podcasts on iTunes, Spotify

Perficient

This podcast discovers what’s possible with digital and figures out how to make it real in your business. Season 1 includes episodes on: What if Everything Really is Digital? What if You Could Do 5 Years of Digital Marketing in 6 Months? and – most importantly – “Now what?”. , and – most importantly – “Now what?”.

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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy. Apple | Spotify | Amazon | Google | Stitcher. Kim Williams-Czopek is a Director of Digital Strategy at Perficient.

Branding 441
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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Paid social can also be a catch-all term for other paid advertising like Google Ads. Artwork by Oatawa/Getty Images. By Amy Geist.