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Data – The Lifeblood of Intelligence Automation

Perficient

If the tools we use for intelligence automation are not built around our customers, we will not be providing a truly personalized user experience. Data-readiness factors may include: Data cleanliness – Do we have a unified view of our customers? Contact us to discuss a data and AI-readiness assessment.

Data 491
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Dana-Farber Cancer Institute, UBM, and Mecklenburg County Shine as Acquia Engage Awards Finalists

Perficient

Finalists are evaluated by a panel of judges who are well-versed in DXP and digital marketing. The judges evaluate all submissions on four criteria: functionality, integration, performance, and overall user experience. They aimed to merge financial and healthcare services sites for a seamless customer experience.

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Bank Marketing AI – Our 14 Favorite Applications That Will Change Your Bank

South State Correspondent

If you are looking to see the future of how banks will utilize artificial intelligence (AI), look no further than marketing. Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. Bank marketing AI is ground zero to showcase the transformation that is already taking place.

Marketing 195
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Generative AI – 7 Lessons That Tate Taught Us

South State Correspondent

This month, we rolled out “Tate,” our generative AI chatbot driven by ChatGPT that was designed to increase the productivity of our employees and allow us to become familiar with large language models. Based on the scientific method, this approach enabled us to focus on the highest risks. In these sessions, you can dream.

US 195
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Forrester Report Says Financial Services and Healthcare Are Our “Home Turf”

Perficient

Digital process automation (DPA) services help a company formulate their digital transformation strategy, improving their customer experiences, and addressing the organizational change management aspect of a project. Market Presence. Relevance to Forrester clients represented in inquiries and client consulting. Why Perficient.

Report 294
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5 Consumerism Tips for Healthcare

Perficient

And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business (B2B) sales are being rewired around customers and end users.

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5 things banks need to do to boost customer experience

NCR

With the landscape shifting rapidly for the financial services industry – thanks to the rise of digital and changing consumer expectations – being able to provide a strong customer experience (CX) can be a key differentiator that helps banks stand out in a crowded and increasingly competitive market.