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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

Many retail or consumer goods businesses have had to switch from traditional, in-person shopping experiences to digital buying. This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers.

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How A Retail Incubator Could Produce The Next Big Innovation

PYMNTS

The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. This QR code can lead to a more expensive transaction and a less seamless experience compared to NFC.”.

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Why The Customer Experience Is A Program, Not A Project

PYMNTS

The pandemic has reshaped how we interact with merchants — and what we expect, as customers, from those increasingly digital interactions. Call it the transformation of CX, shorthand for the customer experience. I see us rapidly adopting more contactless payments or card-on-file interactions within an app.”.

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Retail Innovation Has Changed — Can SMBs Keep Up?

PYMNTS

It’s not your father’s customer loyalty anymore. Still, it’s striking — or, perhaps, significantly hopeful, in a retail sense — that 65.4 percent of retailers have said they innovate to improve customer loyalty. Things have changed, though, he said — one reason why that innovation finding carries such weight. “I

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US Bank’s Venturo: Hackathons can reveal banks’ shortcomings

Bank Innovation

According to Dominc Venturo, chief innovation officer at U.S. Bank, any new idea incubated within the bank should have a measurable effect on customer experience.

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Sage, Brightpearl Team Up To Boost Cloud-Based Retail

PYMNTS

Sage , which works in cloud business management, is working with digital operations platform Brightpearl on helping retailers utilize the cloud for their operations, a press release says. This investment will allow us to expand the platform and provide even better service, increase our product innovation and our fabulous team globally.”.

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