Remove Customer Experience Remove Innovation Remove Mobile Remove UX
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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Take MTailor , a company that created a mobile app experience to be your digital tailor. Later on, I received a fully customized and perfect fit pair of jeans.

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Innovative: The Business Value of Experience Design (Part 5 of 8)

Perficient

This is the fifth in a series of blog posts sharing the results of our study on the business value of experience design. In this post, we explore the value of innovation: Bringing diverse and fresh ideas and perspectives to help the organization think differently, differentiate and future-proof its investments.

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GEICO, State Farm, Nationwide, Progressive, USAA Top Q1 2022 Mobile Insurance Scorecard

Perficient

Recently, Digital Insurance issued the findings from Keynova Group on the 2022 Mobile Insurance Scorecard. While mobile has long been a part of the carrier offering – pay a bill, get an ID card, file a claim – this survey reflects the evolution of insurers from transactional into personalized servicing.

Mobile 294
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Data – The Lifeblood of Intelligence Automation

Perficient

The ability for intelligence automation tools to be able to quickly and accurately grab the most relevant and accurate information regarding a customer’s inquiry, sales deal, or more is based on many data-readiness factors. Data-readiness factors may include: Data cleanliness – Do we have a unified view of our customers?

Data 491
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Personalized Marketing: What Banking Customers Really Want

Perficient

prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.

Marketing 294
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15 Ways We Are Using ChatGPT in Banking

South State Correspondent

Our innovation working group, called Spark, has been playing with the tool for the past several months, and this article details how we use it to jump our productivity by 20%. How Bankers Will Use This Amazing Tool Bankers can use ChatGPT in various ways to improve their productivity, operations, and customer experience.

Tools 370
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Payments Providers Combat The Conflict Between Security, User Experience

PYMNTS

Lior Cohen, senior director of cloud security products and solutions at cybersecurity firm Fortinet , recently told PYMNTS why the digitization initiatives many payment service providers undergo in the name of better customer experience can exacerbate security risks. Greater Security Without Compromising UX.