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On Tweeting with Patti Husic, an ICBA Social Media Influencer

Independent Banker

However, now more than ever, one may find more community bankers reaching out in this widely accessible medium as well. is one community banker who’s doing it right. This year she was named to ICBA’s Top 25 Community Bank Influencers to Follow. What advice do you have for other community bankers about joining Twitter?

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ICBA LEAD FWD Summit

Independent Banker

At this year’s ICBA LEAD FWD Summit, up-and-coming community bankers gathered from around the country to strengthen their leadership, technical banking and advocacy skills. The leadership conference hosted 26 speakers that helped attendees prepare for the future of banking.

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The community bank’s complete guide to building trust

Independent Banker

But for most community banks, building a trustworthy brand isn’t a conscious effort. So first, we’ll look at how two community banks have become trusted pillars of the community through charity work and good old?fashioned billion-asset community bank. Build your community. It’s in their DNA.

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Do you want a more engaged team? Here is an approach

Perficient

Indeed does a great job of breaking down the different roles management and leadership play in initiatives like team engagement: Leadership is often based on a mission, while management is often based on a specific task being completed. Management is more quantitative, while leadership is more qualitative. Be transparent.

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Unveiling the New Perficient People Promise

Perficient

The Discovery Process began with gathering data from social media and review site scans and looking at various internal data, such as results from Perficient’s annual Employee Engagement Survey. After gaining valuable feedback and buy-in from leadership, we are excited to launch it now! dynamic mindsets to our global community.

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Silicon Valley Bank Failure – Lessons in Interest Rate Risk Management

South State Correspondent

The abrupt collapse of Silicon Valley Bank (SVB) is a stunning example of bank leadership not understanding interest rate risk, running into trouble with an inverted yield curve, and ignoring the impact of a severe monetary correction on long-duration assets. Notably, most community banks’ duration risk is in the loan portfolio.

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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

This is why influencers work in social media. Parties vested in your bank’s success abound in your community. Citizens Bank of Edmonds does this ridiculously well with their Heard on Hurd support and leadership. That stunt cost more than $30mm, of which several million was used just for social media amplification.

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