Independent Banker

OCTOBER 29, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

Millennials 110

Millennials Community Bank social media Community 110

Independent Banker

NOVEMBER 13, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

Millennials 87

Millennials Community Bank social media Community 87

Independent Banker

DECEMBER 31, 2022

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023. Koger Propst.

Community Bank 91

Community Bank Community Tampa North Carolina 91

Gonzobanker

JANUARY 4, 2022

In 2022, community banks and credit unions will have to revisit and overhaul their overdraft policies and strategies. According to Terence Roche, partner at consulting firm Cornerstone Advisors , community-based financial institutions could: “Lower their NSF fee to the $5 to $7 range and market it as a convenience fee.

Trends 188

Trends Fintech social media Strategy 188

Independent Banker

MARCH 15, 2015

Increasingly, more digitally connected consumers are saying yes to that question with their community bank. Some even assume their bank will interact with them however and whenever they want. For many community banks, telephone calls still generate the highest volumes of customer service interactions.

Community Bank 70

Community Bank Community Operations Retail 70

Long Lasting Ideas

FEBRUARY 2, 2015

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. 35 percent of seniors online use social media, like Facebook and LinkedIn.

Meeting 40

Meeting Marketing social media Community Bank 40

Gonzobanker

OCTOBER 13, 2020

This fast pace has banks and credit unions contemplating how they can compete in this mobile “arms race” and what unique value smaller institutions can bring to the table. . With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources.

Strategy 155

Strategy Digital Banking Digital Strategies Mobile 155

Long Lasting Ideas

JANUARY 5, 2015

Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. And at a micro level, how do community banks reach a generation overwhelmed with debt that inhibits wealth? Conservative bankers might dismiss social media.

Marketing 40

Marketing Millennials Community Bank social media 40

William Mills

FEBRUARY 7, 2017

According to the Safe Systems’ 2017 Community Bank Information Technology Outlook Study, more than 80% of survey respondents have been affected by debit card fraud and email phishing attempts in the last 18 months, and due to these threats, more than 77% increased their IT security spending in the last 18 months.

Report 40

Report social media Customer Experience Industry 40

Gonzobanker

FEBRUARY 6, 2017

Bots are hot, and the application of chatbots to banking (i.e., botification) produces numerous articles in the press and on social media every week. Here’s why I’m still concerned: 1) Banks may try to force too many types of interactions through bots. What’s Going On in Banking 2017.

social media 60

social media Technology Survey Data 60

Gonzobanker

FEBRUARY 6, 2017

Bots are hot, and the application of chatbots to banking (i.e., botification) produces numerous articles in the press and on social media every week. Here’s why I’m still concerned: 1) Banks may try to force too many types of interactions through bots. What’s Going On in Banking 2017.

social media 60

social media Technology Survey Data 60

Long Lasting Ideas

JANUARY 19, 2015

Do you have testimonials on your web site and reviews on directories and social media sites for your customers and prospective customers to see? For financial institutions, reviews will show up on social media, such as Facebook, on Google business listings, and in various business directories such as the Yellow Pages.

Marketing 40

Marketing social media Online Marketing Strategies 40

Jeff For Banks

APRIL 22, 2018

Facebook continues to be whipsawed and other major names like Google, Amazon, Netflix, and Microsoft fell in sympathy with their social media favorite. The Philadelphia Fed’s Business Outlook survey confirms this, with most of the survey results positive. The implication is that the economy here is okay and still growing.

Marketing 60

Marketing Philadelphia social media Taxes 60

Banking 2020

NOVEMBER 27, 2015

The newest banking survey from consulting giant Accenture confirms many existing notions about customer tastes and preferences, and the opportunities that await institutions able to process them. Meanwhile, the large regional or national banks are the biggest losers, saying sayonara to 16% in this customer age group.

Millennials 40

Millennials Survey social media Online 40

Social Assurance

FEBRUARY 7, 2020

Did you catch the news about the proposed changes to the Community Reinvestment Act ? One of the most significant changes includes how banks are evaluated on the service test. Your bank’s involvement in the community should not only count toward CRA credit but should also be celebrated in your marketing communication.

Community 15

Community Compliance social media Regulation 15

Social Assurance

FEBRUARY 7, 2020

Did you catch the news about the proposed changes to the Community Reinvestment Act ? One of the most significant changes includes how banks are evaluated on the service test. Your bank’s involvement in the community should not only count toward CRA credit but should also be celebrated in your marketing communication.

Community 15

Community Compliance social media Regulation 15

Gonzobanker

DECEMBER 22, 2015

Jill Castilla, CEO of Citizens Bank of Edmond, Okla. This year, the award is less about advancing “your career” as it is about advancing “your bank.” No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond).

Community Bank 60

Community Bank Apple Community Technology 60

Social Assurance

MARCH 8, 2021

Over 50% Gen-Z’ers state they are less likely to buy from a brand that promotes social issues that have opposing views. It is no secret within the financial services industry that, between CRA requirements and community banking and credit union philosophies, financial brands have been giving back to their communities for years.

Branding 15

Branding Strategy Community Study 15

American Banker

AUGUST 5, 2016

Banks mustuse analytics — rather than customer surveys — to determine what does and what does not inspire prospects to become customers.

Analytics 28

Analytics Survey social media Community Bank 28

Fintech Labs Insights

SEPTEMBER 8, 2015

Users who learn that their rates are better than their peers, are encouraged to share their good fortune with their peers via social media. Zmarzly said that even if this does not result in a new refinancing, it helps build the kind of trust he fears banks and other FI’s have lost in recent years.

San Jose 12

San Jose Comparison Nebraska Tools 12

PYMNTS

NOVEMBER 16, 2018

One of the headline findings from the report is that while 100 percent of all FIs surveyed said they use at least one form of machine learning technology, only 5.5 percent of banks have genuine artificial intelligence systems in place.

Fraud 108

Fraud United States Data Technology 108