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The Holy Quest for CRM in Anytown, USA

Gonzobanker

Once upon a time, First Southern Farmers, Merchants & Community Bank & Trust (or FSFMCBT, for short), a community bank in Anytown, USA, was renowned for its neighborly charm. When Calvin DoRight founded the bank in 1948, delivering exceptional customer service was his dream. Thomas proclaimed.

System 134
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Efficiency now: 8 smart strategy tips

Independent Banker

Fallout from recent global events presents an obstacle to generating revenue for community banks. Since COVID-19, profitability planning for community banks has mainly hinged on how the government was coping with the pandemic and the key role financial institutions played in keeping the economy afloat. By Elizabeth Judd.

Strategy 135
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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process.

Fintech 136
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10 Big and Small Ideas From Gartner and Money 20/20 – Recap

South State Correspondent

This was followed by a focus on banking-as-a-service, embedded finance, open banking, Web 3.0, Many of the new banking and payment technologies have now far eclipsed traditional cores’ capabilities. Banks are just starting to realize this. Small Idea – It’s Our Kid’s Technology. That will require a new core.

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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

The concept that we allow the customer to choose how they want to bank often enables the bank to be passive in its position and give up agency. Despite that increase in profitability, banks need to be mindful of how they manage their branch and customer base to increase profitability further.

Data 195
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The 2022 GonzoBanker Awards

Gonzobanker

All of you with your hands up… … uh huh. It would have required a few trips to the local dispensary to dream up what bankers have endured this year. Financial institutions that relied on mortgage banking fee income as a key earnings component have been left to make big adjustments. OK, show of hands. Pull ’em down.

Community 216
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The Customer Problem Resolution Secret

South State Correspondent

If your bank truly wants to be known for service, the very first step is to get your problem resolution process right. Ask almost any community banker, and they will tell you their value proposition around their bank revolves around service. The Need To Improve Customer Problem Resolution.