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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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The ICBA 22/23 executive committee is all in

Independent Banker

Executive committee members tell us what advocacy issues they’ll be focused on during their terms, while board members share their words of wisdom for up-and-coming community bankers: themselves. To sum it up, these leaders are all in and all heart for community banking. This is why sharing our customer stories is so important.

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Modernize or Optimize? That Is the Core System Question

Gonzobanker

Cornerstone surveyed over 300 community banks and credit unions and found that more than 60% are not satisfied with their current core provider across several categories. Some financial institutions have recently converted core systems, but they haven’t seen material improvements to their customer experience or efficiency.

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Why Retail Banking Needs a Reputation Rehab

PYMNTS

However, in the 2019 Retail Banking Report, a study by Reputation.com that analyzed online data relating to retail banking locations for 23 major U.S. banks, the banking industry was found to be lacking. The study didn’t examine in-depth why particular banks outperformed others.

Retail 103
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10 Top Banking Podcasts You Should be Listening to

Abrigo

In many cases, the podcasts or hosts have sizable social media followings, and all release a new episode at least once per month so you can stay up to date with the latest trends in the finance world. If you have an interesting podcast to share, please send it to marketing@abrigo.com.

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CEO Roundtable: Ideas for a successful 2023

Independent Banker

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023. Corey Neil.

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Innovation All the Time

Independent Banker

Even with technology’s increasing influence on retail banking, it’s not typical for a community bank to have one of its most senior and trusted executives concentrate primarily on leading consumer product and payments innovation. billion-asset, 85-branch community bank based in Rockland, Mass., is not typical.