ABA Community Banking

OCTOBER 13, 2020

Banks contribute to their communities and local organizations in ways that matter a lot during the pandemic. The post Putting the ‘Community’ into Community Banking appeared first on ABA Banking Journal.

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ABA Community Banking

OCTOBER 29, 2018

it is important for banks to be ready with a social media response when it comes to crisis management Feature Management Financial Trends Duties Technology Social Media People Customers Community Banking Feature3 Fintech.

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Independent Banker

OCTOBER 14, 2014

However, now more than ever, one may find more community bankers reaching out in this widely accessible medium as well. Patti Husic, president and CEO of Centric Bank in Harrisburg, Pa., is one community banker who’s doing it right. This year she was named to ICBA’s Top 25 Community Bank Influencers to Follow.

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Long Lasting Ideas

MARCH 9, 2016

Writing online on the American Bankers Association Bank Marketing page on LinkedIn, Kailyn Gallagher makes some critical points to ponder for community banks. Sometimes, businesses make a critical mistake when it comes to their entity’s social media presence, treating it as they would their personal Facebook or Twitter page.

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Independent Banker

FEBRUARY 28, 2023

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. Establish a relationship with the media. Here’s a preview. Similar to audio recordings, remember that you’re on camera.

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Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. Artwork by Oatawa/Getty Images. By Amy Geist.

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Independent Banker

JANUARY 31, 2023

Photo by Chris Williams [ICBA LIVE is] an opportunity to continue training up the next generation, so I would encourage community bank leaders to join us and bring your rising community continuators with you. The passion I have for community banking was born at ICBA LIVE 2011, which was my first ICBA convention as an adult.

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Independent Banker

MARCH 31, 2022

This Community Banking Month, I invite you to try something new to spread your story. Share a new development, community project or initiative. As community bankers, we know relationships matter. For example, as new customers are opening accounts, we can make note of why they chose our banks and use that feedback.

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The Financial Brand

MARCH 5, 2024

This article Influencer Marketing: Is the ROI Worth it for Community Banks? Big banks have already tested the waters when it comes to advertising with influencers — but there's a few considerations community banks should make before diving in. appeared first on The Financial Brand.

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Independent Banker

MAY 31, 2022

In April, ICBA won an Association Trends 2022 TRENDY Award for a social media initiative opposing plans that would require community banks to report additional customer account information to the Internal Revenue Service.

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Independent Banker

MARCH 31, 2022

Executive committee members tell us what advocacy issues they’ll be focused on during their terms, while board members share their words of wisdom for up-and-coming community bankers: themselves. To sum it up, these leaders are all in and all heart for community banking. We are not Wall Street banks—we are community banks.

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American Banker

JUNE 22, 2016

For some banks, gone are the days of just using social media to update followers on branch hours. Increasingly, banks are using sites like Twitter and Facebook for something much larger.

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Independent Banker

OCTOBER 31, 2022

The leadership conference hosted 26 speakers that helped attendees prepare for the future of banking. ICBA chairman Brad Bolton showed examples of ICBA bankers on social media. LEAD FWD is the only national leadership conference specifically for community bankers. Bolton welcomed LEAD FWD attendees in Fort Worth, Texas.

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Independent Banker

AUGUST 31, 2022

Social payments methods like Venmo and Cash App continue to grow in popularity, and the data is there to prove it, creating an opportunity to give customers what they want: 24/7 access to cashless, P2P and mobile transactions. So how do social payments fit in community banks’ long-term future? By Colleen Morrison.

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South State Correspondent

MARCH 13, 2023

Based on the bank’s own filing, and like many banks, SVB did not deploy hedging instruments to manage its securities duration risk. The SVB Takeaway For Community Banks Community banks should continue to monitor their deposit base, liability sensitivities, and duration risks.

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Independent Banker

JANUARY 31, 2023

Digital media gives community bankers a platform for advocacy, and ICBA’s Virtual Advocacy Primer details how you can put it to work. How can a community banker best connect with a member of Congress? Are you trying to raise awareness about a certain policy or bill affecting community banks? What’s your end goal?

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Independent Banker

JUNE 30, 2020

I’ll continue to celebrate the independent spirit of community banks via digital forums and social media. Let’s focus on the opportunity to be stronger as individuals, as communities and as citizens of this great nation. Today, consumers and communities need their community banks more than ever.

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Independent Banker

OCTOBER 31, 2021

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings.

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Long Lasting Ideas

FEBRUARY 22, 2016

And what in the name of holy matrimony does a rejection letter have to do with bank marketing? It’s about old-school “social media’. If you’re serious about building meaningful relationships for yourself and your bank’s brand, this “old- school social media” speaks volumes. So what’s the point?

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Banking Exchange

SEPTEMBER 13, 2019

Consumer Credit The Economy Feature Financial Trends Lines of Business Retail Banking Payments Social Media Cards Community Banking Feature3 Online Mobile. "It provides the encouragement people need to vote with their dollars."

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ABA Community Banking

OCTOBER 23, 2020

Go on the offensive on social media and take advantage of creative branding opportunities, as well as provide clear communications to your team members and clients. The post Keeping Your Brand in a Safe Position During the Pandemic appeared first on ABA Banking Journal.

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Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

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Social Assurance

JANUARY 11, 2021

In a recent article from Social Media Today , they shared their social media marketing predictions for 2021. Here we have broken down some of those social media trends that you should be paying attention to as a financial marketer. This is a formidable challenge for community banks.

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Social Assurance

JANUARY 11, 2021

In a recent article from Social Media Today , they shared their social media marketing predictions for 2021. Here we have broken down some of those social media trends that you should be paying attention to as a financial marketer. This is a formidable challenge for community banks.

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Social Assurance

AUGUST 14, 2020

From Guacamole (September 16 th ) to International Bankers Day (December 4 th ) there are 365 opportunities to celebrate and incorporate a national day into your social media calendar. Why should you use national days in your social media content? Highlight Your Community Bank or Credit Union. We can help!

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Social Assurance

SEPTEMBER 10, 2020

Much like the rest of the country, COVID-19 forced FNB Community Bank to realign its strategy to reflect the message that it is here to help the community get through this. To show its support, one of the initiatives it ran was a donation campaign on social media where it gave its followers input on worthwhile charitable causes.

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William Mills

MAY 19, 2016

The meetings also support the mission of the CBA which is the preservation and development of local, independent community banks in Georgia as well as the philosophy of hometown banking. The CBA has approximately two hundred community banking members. Here are some key highlights from Scott’s presentation.

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William Mills

MAY 19, 2016

The meetings also support the mission of the CBA which is the preservation and development of local, independent community banks in Georgia as well as the philosophy of hometown banking. The CBA has approximately two hundred community banking members. Here are some key highlights from Scott’s presentation.

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Independent Banker

JULY 30, 2015

Leading a team of marketing and communications experts, he is an outside-the-box thinker who believes strongly in the mission of the organization and the importance of community banks. Our members are thought leaders and visionaries who are the backbone of every community,” he says. ICBA Social Media Monitor.

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Independent Banker

OCTOBER 14, 2014

A status update on banks and social media. According to a statistic released as part of the ICBA 2014 Top 50 Community Bank Leaders in Social Media, nearly 2,500 banks have a Facebook or Twitter presence, and the numbers continue to exponentially grow. .* It is no wonder banks are joining in.

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Independent Banker

OCTOBER 1, 2022

By identifying the preferred banking and spending habits of different generations, scammers can tailor how they reach their targets. We look at community banks’ options for fighting this type of crime. Social media. By Katie Kuehner-Hebert. A cohesive strategy. Baby boomers. Robo calls. Romance scams. Millennials.

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Independent Banker

OCTOBER 31, 2020

Given our relationship banking approach, we are poised to lead the charge in striking the right balance of technology and connection for our customers and communities. ICBA offers resources to support community banks in telling their stories. What you need to know. Because what we do is personal.

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Independent Banker

AUGUST 31, 2021

It’s our responsibility to help make our communities better places to live, to help pull people out of poverty and address issues they’re facing. And we build a long-lasting positive impact, because that’s what community banking is all about. Issue a press release with event photos to local media. My Top Three.

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Independent Banker

MAY 1, 2020

I’ll be looking forward to continuing our conversations virtually and connecting via social media and other channels. As we reflect on the 90 years we have served community banks, we recognize that we have been and continue to be committed to our business model. Where I’ll be this month.

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PYMNTS

JANUARY 18, 2017

As the calendar turned to January, banks rolled out new ways for both commercial and corporate banking clients to conduct business by tapping the potential of several new financial innovations. While community banks continue to struggle to compete with larger banks, these innovations could be starting to turn the tide.

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South State Correspondent

SEPTEMBER 20, 2022

Bank Marketing Lesson 9: Goal Setting – A Common Theme. Many sessions discussed the importance of setting clear goals for any marketing effort, such as the talk by Jessica Reese (graphical notes below), the Social Media Manager for Arvest Bank (AR, $27B). The audience learned from these banks’ mistakes and successes.

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South State Correspondent

APRIL 19, 2023

Apply further rising rates, social media amplification of rates or risk, general sensitivity to safety, greater competition, or a credit shock to the deposit holding institution. This is one of the great mysteries of community banking. Almost every community bank touts its commitment to the relationship.

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